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~person:"Walsh, Gianfranco"
~subject:"Entscheidung unter Unsicherheit"
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Entscheidung unter Unsicherheit
Konsumentenverhalten
52
Consumer behaviour
51
Deutschland
14
Germany
14
Beziehungsmarketing
12
Relationship marketing
12
Brand management
7
Markenführung
7
Customer satisfaction
6
E-commerce
6
Electronic Commerce
6
Kundenzufriedenheit
6
Measurement
6
Messung
6
Brand
5
Decision under uncertainty
5
Markenartikel
5
Market research
5
Marktforschung
5
Brand image
4
Cultural identity
4
Kulturelle Identität
4
Markenimage
4
Marketing
4
Cluster analysis
3
Clusteranalyse
3
Cognition
3
Customer service
3
Dienstleistungsqualität
3
Dienstleistungssektor
3
Emotion
3
Information behaviour
3
Informationsverhalten
3
Innovation
3
Kognition
3
Kundenservice
3
Marketing management
3
Marketingmanagement
3
Meinung
3
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4
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1
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4
Aufsatz in Zeitschrift
4
Hochschulschrift
1
Thesis
1
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German
3
English
2
Author
All
Walsh, Gianfranco
Feinberg, Fred M.
6
Salisbury, Linda Court
6
Schrift, Rom Y.
5
Amir, On
4
Coppejans, Mark
4
Dellaert, Benedict G. C.
4
Gerber, Anke
4
Klimm, Felix
4
Moretti, Enrico
4
Opitz, Timm
4
Rohde, Kirsten I. M.
4
Schudy, Simeon
4
Sieg, Holger
4
Zauberman, Gal
4
Alan, Sule
3
Arentze, Theo A.
3
Balafoutas, Loukas
3
Boyacı, Tamer
3
Davvetas, Vasileios
3
Diamantopoulos, Adamantios
3
Diecidue, Enrico
3
Fishman, Arthur
3
Fornwagner, Helena
3
Gilleskie, Donna B.
3
Goldsmith, Kelly
3
Gutić Martinčić, Sanja
3
Hackl, Franz
3
Horvat, Đuro
3
Howitt, Peter
3
Häubl, Gerald
3
Kerschbamer, Rudolf
3
Kocher, Martin
3
Kügler, Agnes
3
Levy, Nadav
3
Low, Hamish
3
Parker, Jeffrey R.
3
Rudi, Nils
3
Sokić, Katarina
3
Strumpf, Koleman S.
3
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Marketing : ZFP ; journal of research and management
2
Gabler Edition Wissenschaft
1
Journal of consumer behaviour : an international research review
1
Psychology & marketing
1
Source
All
ECONIS (ZBW)
5
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1
Wenn Konsumenten verwirrt sind : empirische Analyse der Wirkungen eines vernachlässigten Konstruktes
Walsh, Gianfranco
;
Hennig-Thurau, Thorsten
- In:
Marketing : ZFP ; journal of research and management
24
(
2002
)
2
,
pp. 95-109
Persistent link: https://www.econbiz.de/10001675495
Saved in:
2
Konsumentenverwirrtheit als Marketingherausforderung
Walsh, Gianfranco
-
2002
-
1. Auflage
Persistent link: https://www.econbiz.de/10001627882
Saved in:
3
Konsumentenverwirrtheit: Konstrukt und marketingpolitische Implikationen
Wiedmann, Klaus-Peter
;
Walsh, Gianfranco
;
Klee, Alexander
- In:
Marketing : ZFP ; journal of research and management
23
(
2001
)
2
,
pp. 83-99
Persistent link: https://www.econbiz.de/10001635676
Saved in:
4
Uncertainty in ethical consumer choice : a conceptual model
Hassan, Louise
;
Shaw, Deirdre
;
Shiu, Edward
;
Walsh, …
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
3
,
pp. 182-193
Persistent link: https://www.econbiz.de/10009766227
Saved in:
5
Consumer uncertainty, revisited
Shiu, Edward M. K.
;
Walsh, Gianfranco
;
Hassan, Louise M.
; …
- In:
Psychology & marketing
28
(
2011
)
6
,
pp. 584-607
Persistent link: https://www.econbiz.de/10009130506
Saved in:
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