Similar Search Results - EconBiz

Activism research : designing transformative lab and field studies

Wansink, Brian - In: Transformative consumer research for personal and …, (pp. 67-88). 2012

Persistent link: https://www.econbiz.de/10009259664

Quantitative approaches to consumer field research

Payne, Collin R.; Wansink, Brian - In: Journal of marketing theory and practice 19 (2011) 4, pp. 377-389

Persistent link: https://www.econbiz.de/10009383574

Cognitive Dissonance, Confirmatory Bias and Inadequate Information Processing : Evidence from Experimental Auctions

Cao, Jessica (Ying); Just, David; Turvey, Calum G.; … - 2017

On whom do food safety announcements have the least impact? Building on research on cognitive dissonance and confirmatory bias, this study shows that consumers tend to inadequately process (food safety) information, pay limited attention to signals, and make purchase decisions that are biased...

Persistent link: https://www.econbiz.de/10014133499

How expansion advertising affects brand usage frequency : a programmatic evaluation

Wansink, Brian; Ray, Michael L. - 1993

Persistent link: https://www.econbiz.de/10000883454

Predicting the future of consumer panels

Wansink, Brian; Sudman, Seymour - 2009

Persistent link: https://www.econbiz.de/10003794904

Health halos : how health claims bias calorie estimations and lead to overeating

Chandon, Pierre (contributor); Wansink, Brian (contributor) - 2006 - rev

Persistent link: https://www.econbiz.de/10003406615

Trying harder and doing worse : how grocery shoppers track in-store spending

Ittersum, Koert van; Pennings, Joost M. E.; Wansink, Brian - In: GfK marketing intelligence review : Marketingforschung … 2 (2010) 2, pp. 50-51

Persistent link: https://www.econbiz.de/10008697203

Do size labels have a common meaning among consumers?

Aydinoglu, Nilufer Z.; Krishna, Aradhna; Wansink, Brian - In: Sensory marketing : research on the sensuality of products, (pp. 343-357). 2010

Persistent link: https://www.econbiz.de/10003933308

Trying harder and doing worse : how grocery shoppers track in-store spending

Ittersum, Koert van; Pennings, Joost M. E.; Wansink, Brian - In: Journal of marketing 74 (2010) 2, pp. 90-104

Persistent link: https://www.econbiz.de/10003995124

Smart shopping carts : how real-time feedback influences spending

Ittersum, Koert van; Wansink, Brian; Pennings, Joost M. E. - In: MSI reports : working paper series (2011) 4, pp. 105-142

Persistent link: https://www.econbiz.de/10009559369

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