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Does Relationship Marketing Pay? An Empirical Investigation of Relationship Marketing Practices in Hospitals
Naidu, G.M.
;
Parvatiyar, Atul
;
Sheth, Jagdish N.
; …
- In:
Journal of business research : JBR
46
(
1999
)
3
,
pp. 207-218
Persistent link: https://www.econbiz.de/10006730182
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B: ORGANIZATIONAL BEHAVIOR - Does relationship marketing pay? An empirical investigation of relationship marketing practices in hospitals Bz:140
Naidu, G.M.
;
Parvatiyar, Atul
;
Sheth, Jagdish N.
; …
- In:
Operations research, Management science : OR MS ; the …
40
(
2000
)
5
,
pp. 513
Persistent link: https://www.econbiz.de/10006514955
Saved in:
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Does Relationship Marketing Pay? An Empirical Investigation of Relationship Marketing Practices in Hospitals
Naidu, G. M.
;
Parvatiyar, Atul
;
Sheth, Jagdish N.
; …
- In:
Journal of Business Research
46
(
1999
)
3
,
pp. 207-218
Persistent link: https://www.econbiz.de/10005473829
Saved in:
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