//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Wilson, Alan M."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Corporate re-branding: is cult...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Dienstleistungsqualität
5
Service quality
5
Beziehungsmarketing
4
Consumer behaviour
4
Großbritannien
4
Konsumentenverhalten
4
Market research
4
Marktforschung
4
Relationship marketing
4
United Kingdom
4
Betriebliche Wertschöpfung
3
Customer integration
3
Gesundheitsversorgung
3
Gesundheitswesen
3
Health care
3
Health care system
3
Kundenintegration
3
Value co-creation
3
Value creation
3
Betriebswirtschaftslehre
2
Brand management
2
Business economics
2
Customer service
2
Customer value
2
Einzelhandel
2
Firm performance
2
HR marketing
2
Healthcare
2
Innovation adoption
2
Innovationsakzeptanz
2
Internal branding
2
Interne Markenführung
2
Kundenservice
2
Kundenwert
2
Markenführung
2
Mobile Anwendung
2
Mobile Business
2
Mobile application
2
Mobile business
2
Mobile communications
2
more ...
less ...
Online availability
All
Undetermined
7
Free
2
Type of publication
All
Article
23
Book / Working Paper
4
Type of publication (narrower categories)
All
Article in journal
19
Aufsatz in Zeitschrift
19
Aufsatz im Buch
3
Book section
3
Lehrbuch
3
Textbook
3
Accompanied by computer file
1
Case study
1
Elektronischer Datenträger als Beilage
1
Fallstudie
1
more ...
less ...
Language
All
English
26
Undetermined
1
Author
All
Wilson, Alan M.
Wilson, Alan
74
Andriopoulos, Constantine
35
Gotsi, Manto
24
Wilson, Alan G. <Sir>
12
Lewis, Marianne W.
7
Caemmerer, Barbara
5
Cambra-Fierro, Jesús
5
Dawson, Patrick
5
Frimpong, Kwabena
4
Khanyapuss Punjaisri
4
Lopez, Carmen
4
Osei-Frimpong, Kofi
4
Caschili, Simone
3
Cooper, Adrian
3
McLean, Graeme J.
3
Polo-Redondo, Yolanda
3
Punjaisri, Khanyapuss
3
Slater, Stephanie
3
Al-Nabhani, Khalid
2
Bourlakis, Michael
2
Brooks, Joshua
2
Caravelli, Francesco
2
Dearden, Joel
2
Dennett, Adam
2
Doherty, Anne Marie
2
Entezarkheir, Mahdiyeh
2
Evanschitzky, Heiner
2
Frimpong, Jacob
2
Georgiou, Catherine
2
Gounaris, Spiros
2
Jraisat, Luai
2
Lemke, Fred
2
Livermore, Scott
2
McLean, Graeme
2
Medda, Francesca
2
Pagliara, Francesca
2
Pyper, Keith
2
Rossi, Vanessa
2
Sen, Anindya
2
more ...
less ...
Published in...
All
Journal of business research : JBR
4
The service industries journal
2
Advances in corporate branding
1
Business ethics, the environment & responsibility
1
Corporate communications : an international journal
1
European journal of marketing : EJM
1
European urban and regional studies
1
Global business and organizational excellence : a review of research & best practices
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
1
Journal of business ethics : JOBE
1
Journal of financial services marketing : JFSM
1
Journal of service management
1
Journal of service theory and practice
1
Journal of service theory and practice : JSTP
1
Marketing and management sciences : proceedings of the International Conference on ICMMS 2008
1
Psychology & marketing
1
Spatial economic science : new frontiers in theory and methodology ; with 26 tables
1
Technological forecasting & social change : an international journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
26
OLC EcoSci
1
Showing
1
-
10
of
27
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing research : an integrated approach
Wilson, Alan
;
Wilson, Alan M.
-
2003
Persistent link: https://www.econbiz.de/10001626290
Saved in:
2
Corporate reputation : seeking a definition
Wilson, Alan M.
;
Gotsi, Manto
- In:
Corporate communications : an international journal
6
(
2001
)
1
,
pp. 24-30
Persistent link: https://www.econbiz.de/10008715327
Saved in:
3
Marketing research : delivering customer insight
Wilson, Alan M.
-
2019
-
4th edition
Persistent link: https://www.econbiz.de/10011914758
Saved in:
4
Spatial modelling: conceptual, mathematical and computational challenges
Wilson, Alan M.
- In:
Spatial economic science : new frontiers in theory and …
,
(pp. 15-29)
.
2000
Persistent link: https://www.econbiz.de/10001509322
Saved in:
5
Marketing research : an integrated approach
Wilson, Alan M.
-
2012
-
3rd ed
Persistent link: https://www.econbiz.de/10009311436
Saved in:
6
Marketing research : an integrated approach
Wilson, Alan M.
-
2006
-
2. ed
Persistent link: https://www.econbiz.de/10003229290
Saved in:
7
Targeting policy as a competitive strategy for European inward investment agencies
Young, Stephen
- In:
European urban and regional studies
1
(
1994
)
2
,
pp. 143-159
Persistent link: https://www.econbiz.de/10001188578
Saved in:
8
The role of internal branding in the delivery of employee brand promise
Khanyapuss Punjaisri
;
Wilson, Alan M.
- In:
Advances in corporate branding
,
(pp. 91-108)
.
2017
Persistent link: https://www.econbiz.de/10011584997
Saved in:
9
Developing a Mobile Applications Customer Experience Model (MACE) : implications for retailers
McLean, Graeme J.
;
Al-Nabhani, Khalid
;
Wilson, Alan M.
- In:
Journal of business research : JBR
85
(
2018
),
pp. 325-336
Persistent link: https://www.econbiz.de/10011815559
Saved in:
10
Effect of inherent innovativeness and consumer readiness on attitudes to mobile banking
Frimpong, Kwabena
;
Al-Shuridah, Obaid
;
Wilson, Alan M.
; …
- In:
Journal of financial services marketing : JFSM
22
(
2017
)
4
,
pp. 187-201
Persistent link: https://www.econbiz.de/10011815915
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->