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Managing quality and pricing during a product recall : an analysis of pre-crisis, crisis and post-crisis regimes

Mukherjee, Arka; Carvalho, Margarida; Zaccour, Georges - 2021

Persistent link: https://www.econbiz.de/10012939464

Strategic pricing and advertising in the presence of a counterfeiter

Buratto, Alessandra; Grosset, Luca; Zaccour, Georges - In: IMA journal of management mathematics 27 (2016) 3, pp. 397-418

Persistent link: https://www.econbiz.de/10011593259

Public Disclosure Programs vs. Traditional Approaches for Environmental Regulation: Green Goodwill and the Policies of the Firm

André, Francisco J.; Sokri, Abderrahmane; Zaccour, Georges - Departamento de Economía, Universidad Pablo de Olavide - 2009

activities or advertising expenditures. Within this framework, we analyse how a PDP affects the firm's optimal policies regarding … emissions, pricing and advertising as compared to a traditional regulation. We show that advertising acts as a complementary …

Persistent link: https://www.econbiz.de/10005634796

Dynamic marketing strategies in a two-member channel

Jørgensen, Steffen - In: Dynamic competitive analysis in marketing : proceedings …, (pp. 158-174). 1996

Persistent link: https://www.econbiz.de/10001319630

Feedback Stackelberg equilibria in a dynamic game of advertising competition : a numerical analysis

Breton, Michèle - In: Dynamic competitive analysis in marketing : proceedings …, (pp. 1-26). 1996

Persistent link: https://www.econbiz.de/10001319641

Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995

Jørgensen, Steffen (contributor); … - 1996

Persistent link: https://www.econbiz.de/10000594797

Inverted-U aggregate investment curves in a dynamic game of advertising

Lambertini, Luca; Zaccour, Georges - In: Economics letters 132 (2015), pp. 34-38

Persistent link: https://www.econbiz.de/10011431108

Optimal pricing and advertising policies for a one-time entertainment event

Jørgensen, Steffen; Zaccour, Georges - In: Journal of economic dynamics & control 100 (2019), pp. 395-416

Persistent link: https://www.econbiz.de/10012130992

Quality effects in different advertising models - an impulse control approach

Reddy, Puduru V.; Wrzaczek, Stefan; Zaccour, Georges - In: European journal of operational research : EJOR 255 (2016) 3, pp. 984-995

Persistent link: https://www.econbiz.de/10011556545

Do charities spend more on their social programs when they cooperate than when they compete?

Crettez, Bertrand; Hayek, Naila; Zaccour, Georges - In: European journal of operational research : EJOR 283 (2020) 3, pp. 1055-1063

Persistent link: https://www.econbiz.de/10012171757