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The aim of this paper is to explore how retail store image is perceived by consumers from different cultural backgrounds and with different degrees of awareness and experience of the retailer. The subject is IKEA, a retailer recognized as having a global approach to the markets in which it...
Persistent link: https://www.econbiz.de/10009465915
Electronic retail firms experience high customer turnover, frequent customer switching and complaint behavior which can be attributed to their focus on immediate brand sales with minimal focus on customers’ individual personalities and value perception. The study examined the moderating effect...
Persistent link: https://www.econbiz.de/10012136663
Full-text of this article is not available in this e-prints serivce. This article was originally published following peer-review in the International Journal of Nonprofit and Voluntary Sector Marketing, published by and copyright John Wiley & Sons Ltd.
Persistent link: https://www.econbiz.de/10009455012
Persistent link: https://www.econbiz.de/10010353216
"Campus-Report" heißt die Radiosendung der Universitäten Heidelberg, Mannheim, Karlsruhe und Freiburg. Die Reportagen über aktuelle Themen aus Forschung und Wissenschaft werden montags bis freitags jeweils um ca. 19.10h im Programm von Radio Regenbogen gesendet. (Empfang in Nordbaden: UKW...
Persistent link: https://www.econbiz.de/10009476178
internal social driver that values the farming lifestyle is a principle factor that leads people to choose farming …. Irrespective of location, farming is first and foremost a lifestyle choice. The choice of type of production system is partly a … lifestyle preference and partly influenced by other external factors, including economic and environmental elements. A second …
Persistent link: https://www.econbiz.de/10009429521
linked to risk factors resulting frompersonal lifestyle choices. The growing evidence of the user's need to makepersonal …, informed, lifestyle choices and their reliance on the Web for healthinformation, required investigation. WELLNESS, a specific … personal, informed lifestyle choice by the WELLNESS health information seeker could potentially contribute to the reduction of …
Persistent link: https://www.econbiz.de/10009457725
decision support system recommends the best lifestyle changes for an individual to lower the risk of cardiovascular disease … between lifestyle and CVD, and then generate recommendations based on individual factors including preference and physical … condition. The results demonstrate several recommendation strategies: a whole plan of lifestyle changes, a package of n …
Persistent link: https://www.econbiz.de/10009466044
A number of lifestyle merchandising and advertising strategies are being used in the home furnishings industry. However … consumers' attitudes toward the lifestyle concept. Analyses of several consumer behavior variables and descriptors offered … noteworthy findings for the home furnishings industry. This study found that although lifestyle orientation is a valuable tool …
Persistent link: https://www.econbiz.de/10009475094
life-style choices (drinking, smoking, exercise) and income on six measures of health in the US Health and Retirement Study …
Persistent link: https://www.econbiz.de/10009483348