Fresh fruits are always recommended as ingredients in healthiest diets. However, there is a tendency forconsumers to move their consumption towards transformed fruits, which are integrated in many food products.Quite commonly fresh fruits are difficult to handle and store but they also do not...

Today the European agrofood sector is increasingly confronted with the threatsas well as the opportunities of liberalizing markets. Therefore, competitiveness on globalmarkets is becoming of paramount importance for European farmers. The challenges ofglobal markets are accompanied by a growing...

In Flanders glasshouse vegetables andornamental plants are typically produced at familybusinesses. At this type of businesses the objectives andlong-term firm developments are influenced by the socalled ‘family-firm life cycle’. In many cases the firmshows a life cycle that corresponds with...

Consumers have expressed concern about the human health and environmentalconsequences resulting from the use of agrichemicals by growers to produce food. Thispaper reports the results of a 1995 survey of consumer attitudes and perceptions aboutpesticides and fresh fruit and vegetable quality....

In the article, there is a processed part of information obtained from 300 respondents in a large marketing research. The aim of this paper is to show a relevance of some attributes (such as store location, accessibility or opening hours) characterizing food stores in Ceske Budejovice to their...

Replaced with revised version of paper 09/12/07.

Master of Science