Showing 1 - 10 of 216
The importance of services procurement increases constantly. However, empirical studies identify deficits in realising … the tremendous opportunities of strategic procurement of services in day-to-day business – caused by the difference of … services compared to goods resulting in a higher degree of complexity and uncertainty.Using neo-institutional approaches, the …
Persistent link: https://www.econbiz.de/10009451151
Customer-oriented service provision as in customer solutions or services results in new requirements for the …-oriented services in comparison to other services and their impact on organisational activities. To this end, the thesis examines the …
Persistent link: https://www.econbiz.de/10009451195
The objective of our study was to evaluate the efficiency of public, private for-profit, and private non-profit hospitals in Germany. First, bootstrapped data envelopment analysis (DEA) was used to evaluate the efficiency of a panel (n = 1,046) of public, private for-profit, and private...
Persistent link: https://www.econbiz.de/10009447476
have had its origin in deregulation which allowed firms to advertise their services and solicit new clients, encouraging …
Persistent link: https://www.econbiz.de/10009430953
Purpose – This paper seeks to analyse Foster’s Lager advertising since the early 1980s. In particular, it aims to focus on the Foster’s Lager “I Believe” integrated marketing communications (IMC) campaign launched in 2000 and the use of “commercial nationalism”....
Persistent link: https://www.econbiz.de/10009431140
This paper examines the impact of service orientation (SO) on relationship quality, and its consequences for consumer behaviour in the travel industry. Specifically consumers' positive behavioural intentions, perceptions of switching costs, and consumer activism are examined as consequences of...
Persistent link: https://www.econbiz.de/10009437676
No other sector in the economy influences business decisions like professional services, and while large commercial …
Persistent link: https://www.econbiz.de/10009437770
ignored in the literature. Following several calls for research on services internationalization (e.g., Pauwels and Ruyter … tourism), this paper provides unique insights into a previously unexplored sector in the international services field. Results … identify the main barriers that services firms from emerging markets face during their internationalization process, and the …
Persistent link: https://www.econbiz.de/10009437776
from product solutions to health services which are accessible and affordable by all is required. This paper explores a … design led approach to innovation to assist medical device companies develop new services and experiences and reshape their … notions of the nature, development and deployment of health care services. This approach uses design tools and methodologies …
Persistent link: https://www.econbiz.de/10009437868
management of projects. The structured, systematic and multi-disciplinary approach in decision making process is a niche for VM … increasing involvement in VM provides an opportunity for the profession to re-model some of its traditional services in a more … of services offered in the quantity surveying practice; especially in UK has proven to be a natural progression of QS …
Persistent link: https://www.econbiz.de/10009438080