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~source:"econis"
~subject:"Absatz"
~subject:"Innovationsmanagement"
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Absatz
Innovationsmanagement
Marketing
14,434
Produktgestaltung
5,538
Product design
4,585
Theorie
3,665
Theory
3,657
Marketingmanagement
3,516
Marketing management
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2,715
Germany
2,133
Konsumentenverhalten
1,961
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1,959
USA
1,795
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1,632
Sales
1,439
Innovation
1,399
Marktforschung
1,305
Produktentwicklung
1,064
New product development
987
Beziehungsmarketing
920
Relationship marketing
914
Strategisches Management
829
Marketingtheorie
806
Innovation management
794
Marketing theory
781
Markenführung
769
Brand management
768
Market research
754
Werbung
693
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657
Vereinigte Staaten
618
Absatzplanung
594
Welt
584
World
584
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563
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513
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502
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Meffert, Heribert
31
Franses, Philip Hans
23
Kotler, Philip
18
Meyer, Paul W.
15
Tietz, Bruno
15
Grönroos, Christian
13
Legerstee, Rianne
13
Levchenko, Andrei A.
13
Raffée, Hans
13
Dichtl, Erwin
12
Levitt, Theodore
12
Meissner, Hans Günther
12
Gross, Herbert
11
Backhaus, Klaus
10
Kaynak, Erdener
10
Waldfogel, Joel
10
Bruhn, Manfred
9
Buch, Claudia M.
9
Böcker, Franz
9
Dell'Era, Claudio
9
Döpke, Jörg
9
Gutenberg, Erich
9
Hermanns, Arnold
9
Lazer, William
9
Levin, Andrew T.
9
Mentzer, John T.
9
Simon, Hermann
9
Angehrn, Otto
8
Belz, Christian
8
Brem, Alexander
8
Cravino, Javier
8
Gu, Wulong
8
Herstatt, Cornelius
8
Kirsch, Werner
8
Naert, Philippe A.
8
Steiner, Winfried J.
8
Topritzhofer, Edgar
8
Verganti, Roberto
8
Wills, Gordon
8
Bauer, Hans H.
7
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National Bureau of Economic Research
31
American Marketing Association
22
Springer Fachmedien Wiesbaden
15
USA / Bureau of the Census
13
Rationalisierungs-Kuratorium der Deutschen Wirtschaft
8
National Industrial Conference Board
7
International Trade Centre
5
Absatzwirtschaftliche Gesellschaft
4
American Management Association
4
Esomar
4
Food and Agriculture Organization of the United Nations
4
IGI Global
4
American Management Association / Marketing Division
3
Bundesstelle für Außenhandelsinformation <Köln>
3
CAM Foundation
3
European Society for Opinion and Marketing Research
3
FAO
3
Fachhochschule Jena / Fachbereich Betriebswirtschaft
3
Gesellschaft Konstruktion und Entwicklung
3
Ifo-Institut für Wirtschaftsforschung
3
Institute of Marketing
3
International Air Transport Association / Airline Economic Task Force
3
Marketing Science Institute
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Nihon Bōeki Shinkōkai
3
OECD
3
Országos Ms̋zaki Információs Központ és Könyvtár
3
USA / Energy Information Administration
3
American Management Association, inc.
2
American Management Associations
2
Birmingham Chamber of Industry and Commerce
2
Deutsche Gesellschaft für Technische Zusammenarbeit
2
Deutsche Landwirtschafts-Gesellschaft
2
Deutsche Marketing-Vereinigung
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European Productivity Agency
2
European Society for Opinion and Marketing Research, E.S.O.M.A.R.
2
Food and agriculture organization of the united nations FAO
2
H-W-W-A-Institut für Wirtschaftsforschung
2
Institut für Marketing <Münster, Westfalen>
2
Institute of Cost and Management Accountants
2
Internationales Arbeitsamt
2
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Journal of marketing
55
Business horizons
48
Journal of business research : JBR
39
Working paper / National Bureau of Economic Research, Inc.
39
Europäische Hochschulschriften / 5
31
NBER working paper series
31
Management science : journal of the Institute for Operations Research and the Management Sciences
28
SpringerLink / Bücher
28
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
28
Der Bankkaufmann : BK ; Fachmagazin für Bankpraxis und Bankmanagement
27
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
27
NBER Working Paper
26
Esomar congress
24
California management review
22
Sparkasse : Manager-Magazin für die Sparkassen-Finanzgruppe
22
IEEE transactions on engineering management : EM
21
International journal of forecasting
21
Industrial marketing management : the international journal for industrial and high-tech firms
20
European journal of marketing : EJM
19
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
19
Advances in business and management forecasting
18
Arbeitspapier / Institut für Marketing, Universität Mannheim
18
International journal of product development : IJPD
17
International journal of production economics
17
Journal of business economics : JBE
17
IO-Management-Zeitschrift
16
IO : Management-Zeitschrift industrielle Organisation
15
Jahrbuch der Absatz- und Verbrauchsforschung
15
Marketing : ZFP ; journal of research and management
15
The journal of product innovation management : an international publication of the Product Development & Management Association
15
Combined proceedings (Spring Conference + Fall Conference)
14
International journal of production research
14
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
14
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
13
European journal of operational research : EJOR
13
Gabler Edition Wissenschaft
13
Series / American Marketing Association
13
Small industry bulletin for Asia and the Pacific
13
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
12
Der Betriebswirt : Management in Wissenschaft und Praxis
12
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Source
All
ECONIS (ZBW)
USB Cologne (EcoSocSci)
135
EconStor
36
RePEc
6
OLC EcoSci
2
Showing
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1
Basic marketing: a managerial approach
McCarthy, Edmund Jerome
;
MacCarthy, Edmund Jerome
-
1975
-
5. ed.
Persistent link: https://www.econbiz.de/10000557625
Saved in:
2
Marketing. Basic concepts and decisions
Pride, William M.
;
Ferrell, O. C.
-
1977
Persistent link: https://www.econbiz.de/10000558157
Saved in:
3
Aktuelle Absatzwirtschaft
Disch, Wolfgang K. A.
(
contributor
)
-
1964
Persistent link: https://www.econbiz.de/10000508791
Saved in:
4
Die Marketing-Methoden
Tietz, Bruno
-
1975
-
2., unveränd. Aufl.
Persistent link: https://www.econbiz.de/10000104910
Saved in:
5
Die Grundlagen des Marketing
Tietz, Bruno
-
1975
Persistent link: https://www.econbiz.de/10000104911
Saved in:
6
Die Grundlagen des Marketing
Tietz, Bruno
-
1975
Persistent link: https://www.econbiz.de/10000104912
Saved in:
7
Das Marketing-Management
Tietz, Bruno
-
1976
Persistent link: https://www.econbiz.de/10000104913
Saved in:
8
Basic marketing : a managerial approach
McCarthy, E. Jerome
-
1968
-
3. ed
Persistent link: https://www.econbiz.de/10002413673
Saved in:
9
Cases in marketing
Lockley, Lawrence C.
;
Dirksen, Charles J.
-
1960
-
2. ed
Persistent link: https://www.econbiz.de/10002398522
Saved in:
10
Sales and sales management
Allen, P.
-
1979
-
2. ed.
Persistent link: https://www.econbiz.de/10001841477
Saved in:
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