//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The truth about what customers...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
80,492
Consumer behaviour
80,479
Beziehungsmarketing
9,221
Relationship marketing
9,217
Theorie
9,103
Theory
9,096
Markenführung
7,542
Brand management
7,541
Markenimage
6,693
Brand image
6,676
Online retailing
5,643
Online-Handel
5,643
Customer satisfaction
5,577
Kundenzufriedenheit
5,576
Social Web
4,831
Social web
4,831
Online-Marketing
4,552
Internet marketing
4,526
USA
4,518
United States
4,452
Dienstleistungsqualität
4,387
Service quality
4,387
Brand
4,340
Markenartikel
4,307
Einzelhandel
4,141
Retail trade
4,092
Deutschland
3,851
Germany
3,738
Werbewirkung
3,618
Advertising effects
3,603
Electronic Commerce
3,601
E-commerce
3,513
Experiment
3,404
Emotion
3,262
Private consumption
2,917
Privater Konsum
2,917
Werbung
2,913
Advertising
2,902
Viral marketing
2,785
Virales Marketing
2,785
more ...
less ...
Online availability
All
Undetermined
29,732
Free
18,487
Type of publication
All
Article
56,414
Book / Working Paper
25,728
Journal
150
Type of publication (narrower categories)
All
Article in journal
51,206
Aufsatz in Zeitschrift
51,206
Graue Literatur
7,602
Non-commercial literature
7,602
Arbeitspapier
6,064
Working Paper
6,064
Aufsatz im Buch
5,099
Book section
5,099
Hochschulschrift
2,864
Thesis
1,951
Collection of articles of several authors
1,129
Sammelwerk
1,129
Aufsatzsammlung
745
Conference paper
555
Konferenzbeitrag
555
Bibliografie enthalten
381
Bibliography included
381
Konferenzschrift
322
Collection of articles written by one author
312
Sammlung
312
Case study
275
Fallstudie
275
Lehrbuch
249
Textbook
207
Reprint
183
Amtsdruckschrift
163
Government document
163
Conference proceedings
159
Statistik
93
Ratgeber
78
Statistics
77
Systematic review
72
Übersichtsarbeit
72
Guidebook
71
Handbook
55
Handbuch
55
Forschungsbericht
54
Market information
53
Marktinformation
53
Glossar enthalten
44
more ...
less ...
Language
All
English
75,839
German
5,720
French
332
Polish
116
Spanish
85
Italian
73
Swedish
36
Russian
34
Danish
28
Norwegian
22
Dutch
21
Portuguese
20
Finnish
14
Hungarian
14
Slovak
10
Undetermined
9
Czech
7
Croatian
6
Romanian
4
Bulgarian
3
Slovenian
3
Arabic
2
Multiple languages
2
Serbian
2
Chinese
2
Bosnian
1
Lithuanian
1
Macedonian
1
Malay (macrolanguage)
1
Turkish
1
Vietnamese
1
more ...
less ...
Author
All
Han, Heesup
120
Belk, Russell W.
115
Mattila, Anna S.
101
Grunert, Klaus G.
93
Lusk, Jayson L.
84
Huber, Frank
83
Phau, Ian
83
Gierl, Heribert
79
Herrmann, Andreas
79
Bauer, Hans H.
77
Usman, Osly
76
Wiedmann, Klaus-Peter
76
Sheth, Jagdish N.
75
Grewal, Dhruv
71
Khare, Arpita
69
Nayga, Rodolfo M.
69
Dwivedi, Yogesh Kumar
68
Loureiro, Sandra Maria Correia
68
Septianto, Felix
68
Bagozzi, Richard P.
67
Agarwal, Sumit
66
Foxall, Gordon R.
64
Stavins, Joanna
63
Wansink, Brian
63
Paul, Justin
61
Jang, Soocheong
58
Verhoef, Peter C.
57
Janssen, Maarten C. W.
55
Ko, Eunju
55
Laroche, Michel
55
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Walsh, Gianfranco
53
Warlop, Luk
53
Kim, Jungkeun
52
Thøgersen, John
52
Hollebeek, Linda D.
51
Krishna, Aradhna
51
Rock, Bram de
51
Rajagopal
50
more ...
less ...
Institution
All
National Bureau of Economic Research
526
Springer Fachmedien Wiesbaden
148
OECD
53
American Marketing Association
35
Verlag Dr. Kovač
34
International Energy Agency
30
IGI Global
28
Institut für Demoskopie Allensbach
26
Books on Demand GmbH <Norderstedt>
22
Edward Elgar Publishing
22
Information Resources Management Association
20
Friedrich-Schiller-Universität Jena
16
Nordic Council of Ministers
16
Nomos Verlagsgesellschaft
15
INSEAD
14
RWTH Aachen
12
Universität Mannheim
12
Haufe-Lexware GmbH & Co. KG
11
Österreichisches Institut für Wirtschaftsforschung
11
Christian-Albrechts-Universität zu Kiel
10
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Deutscher Dialogmarketing Verband
9
Europäische Kommission / Gemeinsame Forschungsstelle
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
Gesellschaft für Ökologische Kommunikation mbH
9
Axel-Springer-Verlag
8
Centro studi investimenti sociali
8
European University Institute / Department of Economics
8
Helmut-Schmidt-Universität
8
Peter Lang GmbH
8
Robert Schuman Centre for Advanced Studies
8
Shaker Verlag
8
Springer International Publishing
8
Technische Universität Braunschweig
8
Center for Economic Research <Tilburg>
7
Deutschland / Bundeswehr / Universität Hamburg
7
Erasmus Research Institute of Management
7
Eric Cuvillier <Firma>
7
Gottfried Wilhelm Leibniz Universität Hannover
7
Organisation for Economic Co-operation and Development
7
more ...
less ...
Published in...
All
Journal of business research : JBR
1,987
Journal of retailing and consumer services
1,934
International journal of hospitality management
788
International journal of consumer studies
765
Psychology & marketing
677
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
523
Working paper / National Bureau of Economic Research, Inc.
435
SpringerLink / Bücher
395
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
383
The journal of brand management : an international journal
355
European journal of marketing : EJM
351
Journal of marketing research : JMR
345
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Management science : journal of the Institute for Operations Research and the Management Sciences
334
Journal of international consumer marketing
320
Journal of travel and tourism marketing
320
Tourism management : research, policies, practice
320
Journal of retailing
319
Journal of marketing management : MM
308
Journal of marketing communications
303
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
302
Cogent business & management
297
Journal of marketing
293
The international review of retail, distribution and consumer research
293
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Journal of the Academy of Marketing Science
285
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing intelligence & planning
276
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Technological forecasting & social change : an international journal
265
International journal of contemporary hospitality management
261
The journal of services marketing
260
Journal of business ethics : JOBE
259
Young consumers : insight and ideas for responsible marketers
257
more ...
less ...
Source
All
ECONIS (ZBW)
Other ZBW resources
3,372
USB Cologne (EcoSocSci)
1,334
EconStor
688
RePEc
600
BASE
97
OLC EcoSci
43
ArchiDok
3
USB Cologne (business full texts)
1
more ...
less ...
Showing
1
-
10
of
82,292
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
"Shopper's motivation to shop and their behaviour malls"
Radha, J.
;
Jayam, R.
;
Reddy, Raghunatha
- In:
International journal of applied business and economic …
13
(
2015
)
2
,
pp. 619-624
Persistent link: https://www.econbiz.de/10011376756
Saved in:
2
Feeling superior : the impact of loyalty program structure on
customers
' perceptions of status
Nunes, Joseph C.
;
Drèze, Xavier
- In:
MSI reports : working paper series
(
2008
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10003727168
Saved in:
3
Do online reviews affect product sales? : the role of reviewer characteristics and temporal effects
Hu, Nan
;
Liu, Ling
;
Zhang, Jie Jennifer
- In:
Information technology and management
9
(
2008
)
3
,
pp. 201-214
Persistent link: https://www.econbiz.de/10003755276
Saved in:
4
Managing
customers
' adoption barriers
Heß, Silke Claudia
-
2009
Persistent link: https://www.econbiz.de/10003859478
Saved in:
5
Kundenakzeptanz des Direktmarketing
Lis, Beata Krystyna
-
2009
Persistent link: https://www.econbiz.de/10003884159
Saved in:
6
Is fairtrade labeling fair? : a welfare analysis
Graichen, Andreas
-
2009
Persistent link: https://www.econbiz.de/10003868173
Saved in:
7
Mehrheit der Bankkunden recherchiert online : Ergebnisse einer Clickstream-Analyse
Meyer, Thomas
- In:
Economics : digitale Ökonomie und struktureller Wandel
(
2010
)
79
,
pp. 1-31
Persistent link: https://www.econbiz.de/10008648300
Saved in:
8
Beschwerdemanagement : Fehler vermeiden - Leistung verbessern -
Kunden
binden
Stauss, Bernd
;
Seidel, Wolfgang
-
1996
Persistent link: https://www.econbiz.de/10008729985
Saved in:
9
Kaufentscheidungsbasierte Nutzensegmentierung : Entwicklung und empirische Überprüfung von Segmentierungsansätzen auf Basis von individualisierten Limit Conjoint-Analysen
Bornstedt, Maike
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003494223
Saved in:
10
Lernbedarf und Lernkosten von Bankkunden im Internet-Banking : eine finanztypspezifische Studie zur Geldanlageproblematik
Eickemeyer, Andrea
-
2006
Persistent link: https://www.econbiz.de/10003395707
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->