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Which is the better option? : quicker or cheaper?
Chang, Chung-chau; Chang, Shin-shin; Chang, Jung-hua; … - In: Psychology & marketing 30 (2013) 1, pp. 90-101
Persistent link: https://www.econbiz.de/10009716238
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Effects of sponsorship disclosure timing on the processing of sponsored content : a study on the effectiveness of European disclosure regulations
Boerman, Sophie C.; Reijmersdal, Eva A. van; Neijens, … - In: Psychology & marketing 31 (2014) 3, pp. 214-224
Persistent link: https://www.econbiz.de/10010341741
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Remembering the good old days : the moderating role of consumer affective state on the effectiveness of nostalgic advertising
Zhao, Guangzhi; Muehling, Darrel D.; Kareklas, Ioannis - In: Journal of advertising : official publication of the … 43 (2014) 3, pp. 244-255
Persistent link: https://www.econbiz.de/10010408866
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Die Markt-Zeit der Finanzwirtschaft : soziale, kulturelle und ökonomische Dimensionen
Langenohl, Andreas (ed.) - 2007
Persistent link: https://www.econbiz.de/10003527977
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Bildverarbeitung und Beeinflussung : eine schematheoretische Analyse des Konsumentenverhaltens
Hinrichs, Alfred - 1991
Persistent link: https://www.econbiz.de/10000859911
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The effect of vividness on attitudinal judgment
Kisielius, Jolita - 1982
Persistent link: https://www.econbiz.de/10000751645
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Reklame i dagblade : en analyse af opmærksomhedsm°al for annoncer i Ekstra Bladet
Gabrielsen, Gorm
Persistent link: https://www.econbiz.de/10000806784
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De signaaltheorie in de produktmarkt
Gaeremynck, Ann - 1991
Persistent link: https://www.econbiz.de/10000809351