start-up venture. For this reason, it is necessary to research which information signals help potential franchisees choose … the franchise chains with which they wish to enter into business. Working within the framework of signaling theory, this … study's aim is to analyze the relationship between franchise choice and brand, price and participation in franchise fairs …

resource-based theory, institutional economic theories of incentives and externalities and multidisciplinary literatures on … franchising, innovation adoption and interorganisational communication to link (i) franchisor characteristics and partnering … franchise chain size, franchising fees and franchisor marketing communications and negatively affected by franchise concept …

Oxenfeldt and Kelly (Oxenfeldt and Kelly 1968). In a nutshell, couched in resource dependence theory, the ownership redirection … ownership patterns in franchising networks depends on the contractibility of the franchisor's system-specific assets and the …

How do firms' partnering strategies impact the size of their partner-based retail networks? We draw on agency theory to … address this question in the context of franchising. Our econometric analyses, (based on nine years of longitudinal balanced …

prominent than contractbased governance in the multi-unit franchise network and the cross-franchising network, negatively … cross-franchising network. In contrast, contracts were more prominent than trust in single-unit franchising, negatively …

Not much is known about the primary drivers of performance in franchising systems. With some notable exceptions, much … of the franchising literature on performance related issues has focused on either contrasting failure rates of … franchising performance displays at least three other characteristic patterns. First, most studies have restricted themselves to a …

prominent than contract-based governance in the multi-unit franchise network and the cross-franchising network, negatively … cross-franchising network. In contrast, contracts were more prominent than trust in single-unit franchising, negatively …

- funding campaign, including the price of the reward and the funding target. We find that the entrepreneur should signal high …