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9,025
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83
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82
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76
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75
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71
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69
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69
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68
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68
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67
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67
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65
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64
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64
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63
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61
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58
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56
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55
Ko, Eunju
55
Laroche, Michel
55
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54
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54
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53
Warlop, Luk
53
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52
Walsh, Gianfranco
52
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771
International journal of consumer studies
767
Psychology & marketing
664
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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NBER working paper series
527
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Asia Pacific journal of marketing and logistics
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383
SpringerLink / Bücher
365
European journal of marketing : EJM
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of marketing
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Journal of travel and tourism marketing
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Journal of international consumer marketing
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Tourism management : research, policies, practice
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Journal of marketing communications
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Cogent business & management
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Marketing letters : a journal of research in marketing
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Journal of fashion marketing and management
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International journal of retail & distribution management
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The international review of retail, distribution and consumer research
293
Journal of the Academy of Marketing Science
290
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
286
Journal of consumer behaviour : an international research review
285
The journal of consumer marketing
285
Marketing intelligence & planning
277
Technological forecasting & social change : an international journal
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International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Young consumers : insight and ideas for responsible marketers
257
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ECONIS (ZBW)
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3,099
USB Cologne (EcoSocSci)
1,333
EconStor
671
RePEc
618
BASE
90
OLC EcoSci
43
ArchiDok
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1
The effect of stylistic product information on consumers' aesthetic responses
Schnurr, Benedikt
;
Sauer, Nicola E.
- In:
Psychology & marketing
33
(
2016
)
3
,
pp. 165-176
Persistent link: https://www.econbiz.de/10011448930
Saved in:
2
Method for evaluating vehicular design concepts transference
Xu, Na
;
Guo, Gang
- In:
International journal of product development : IJPD
24
(
2020
)
4
,
pp. 257-282
Persistent link: https://www.econbiz.de/10012516123
Saved in:
3
Contextual effects in consumer research : an investigation of consumer information processing and behavior via the application of eye-tracking methodology
Suurmets, Seidi
-
2019
-
1st edition
Persistent link: https://www.econbiz.de/10012439234
Saved in:
4
The effect of culture on the perception of product packaging : a multimethod cross-cultural study
Ploom, Kerli
;
Pentus, Kristian
;
Kuusik, Andres
; …
- In:
Journal of international consumer marketing
32
(
2020
)
3
,
pp. 163-177
Persistent link: https://www.econbiz.de/10012259373
Saved in:
5
Multisensory product design : an eye-tracking experiment on driving safety and product evaluation
Wiedmann, Klaus-Peter
;
Haase, Janina
;
Bettels, Jannick
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
64
(
2018
)
4
,
pp. 6-13
Persistent link: https://www.econbiz.de/10011961755
Saved in:
6
Dynamic design exploring consumer reactions to changes in product design
Zakharova, Anna
-
2015
Persistent link: https://www.econbiz.de/10011771173
Saved in:
7
Design experience : a holistic, multi-sensory, and multi-dimensional perspective
Scheubeck, Kathrin
-
2017
Persistent link: https://www.econbiz.de/10011777496
Saved in:
8
Visual aesthetic quotient : establishing the effects of computational aesthetic measures for servicescape design
Kumar, Deepak S.
;
Sahadev, Sunil
;
Purani, Keyoor
- In:
Journal of service research
27
(
2024
)
2
,
pp. 250-267
Persistent link: https://www.econbiz.de/10014580431
Saved in:
9
The Design Communication Assessment Scale (DCAS) : assessing and adjusting the effectiveness of product design communications
Sample, Kevin L.
;
Hulland, John
;
Sevilla, Julio
; …
- In:
Journal of marketing research
61
(
2024
)
1
,
pp. 27-48
Persistent link: https://www.econbiz.de/10014584162
Saved in:
10
The role of car aesthetics on consumers' decisions : an example from Romania
Tarta, Corina Paula
;
Plaias, Ioan
;
Martinez, Luis F.
; …
- In:
Scientific Annals of Economics and Business
67
(
2020
)
1
,
pp. 33-43
Persistent link: https://www.econbiz.de/10012415443
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