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A grounded theory approach to reconstruct brand value based on prosumption logic in the era of sharing economy platform
Lei, Shen; Chen, Ye; Luo, Chu - In: Theoretical economics letters 9 (2019) 8, pp. 2975-2996
Persistent link: https://www.econbiz.de/10012214773
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Orchestrating ecosystem resources in a different country : understanding the integrative capabilities of sharing economy platform multinational corporations
Zeng, Jing - In: Journal of world business : JWB 57 (2022) 6, pp. 1-18
Persistent link: https://www.econbiz.de/10013439942
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Growing user base in the early stage of sharing economy platforms : an integration of competitive repertoire and institutional legitimacy theories
Wang, Nianxin; Yang, Yuxue; Fang, Yulin; Li, Huifang; … - In: Production and operations management : the flagship … 32 (2023) 11, pp. 3484-3503
Persistent link: https://www.econbiz.de/10014430839
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Impact of ethics training and audits on the relationship quality of business-to-business partners in sharing economy
Bag, Surajit; Gupta, Shivam; Srivastava, Gautam; … - In: Industrial marketing management : the international … 107 (2022), pp. 120-133
Persistent link: https://www.econbiz.de/10014230647
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Manufacturer and retailer brands : is strategic coexistance the norm?
Chimhundu, Ranga; McNeill, Lisa S.; Hamlin, Robert P. - In: Australasian marketing journal 23 (2015) 1, pp. 49-60
Persistent link: https://www.econbiz.de/10011284756
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Supply chain scheduling at the manufacturer to minimize inventory holding and delivery costs
Selvarajah, Esaignani; Zhang, Rui - In: International journal of production economics 147 (2014) 1, pp. 117-124
Persistent link: https://www.econbiz.de/10010350436
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Qualifying for a government's scrappage program to simulate consumers' trade-in transaction? : analysis of an automobile supply chain involving a manufacturer and a retailer
Huang, Jian; Leng, Mingming; Liang, Liping; Luo, Chunlin - In: European journal of operational research : EJOR 239 (2014) 2, pp. 363-376
Persistent link: https://www.econbiz.de/10010407894
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Resource configurations for services success in manufacturing companies
Raddats, Chris; Burton, Jamie; Ashman, Rachel - In: Journal of service management 26 (2015) 1, pp. 97-116
Persistent link: https://www.econbiz.de/10010504627
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A reconceptualization of manufacturers' service strategies
Raddats, Chris; Kowalkowski, Christian - In: Journal of business-to-business marketing 21 (2014) 1, pp. 19-34
Persistent link: https://www.econbiz.de/10010343529
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Product branding on the effectiveness and performance of manufacturing industry
Musari, Adedayo Akeem; Ayo, Mofoluwake Folasayo - In: Inventi impact: retailing & consumer services (2020) 2, pp. 61-78
Persistent link: https://www.econbiz.de/10012321070