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The effects of mass communicat...
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Massenunterrichtungsmittel
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Klapper, Joseph T.
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Advertising management
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Human behavior and international politics : contributions from the social-psychological sciences
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Public opinion quarterly : journal of the American Association for Public Opinion Research
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ECONIS (ZBW)
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The comparative effects of the various media
Klapper, Joseph T.
- In:
Advertising management
,
(pp. 423-436)
.
1965
Persistent link: https://www.econbiz.de/10002241694
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Mass communication research: An old road resurveyed
Klapper, Joseph T.
- In:
Public opinion quarterly : journal of the American …
27
(
1963
)
4
,
pp. 515-527
Persistent link: https://www.econbiz.de/10002241731
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What we know about the effects of mass communication : the brink of hope
Klapper, Joseph T.
- In:
Human behavior and international politics : …
,
(pp. 303-313)
.
1965
Persistent link: https://www.econbiz.de/10002241751
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