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How a mobile app can become a catalyst for sustainable social business : the case of Too Good To Go
Tan Vo Thanh; Zaman, Mustafeed; Hasan, Md. Rajibul; … - In: Technological forecasting & social change : an … 171 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012813986
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Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : moderating investigation of brand reputation
Rather, Raouf Ahmad; Rasul, Tareq Faizur; Khan, Huda; … - In: International journal of hospitality management 116 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10014457803
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Investigating metaverse marketing-enabled consumers’ social presence, attachment, engagement and (re)visit intentions
Ghali, Zohra; Rather, Raouf Ahmad; Khan, Imran - In: Journal of retailing and consumer services 77 (2024), pp. 112
Persistent link: https://www.econbiz.de/10014462323
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SDL/ELM-informed brand co-creation and engagement during the COVID-19 crisis : investigating the conditional effects of involvement and age
Rather, Raouf Ahmad; Bozkurt, Sıddık; Khan, Imran; … - In: Journal of strategic marketing 32 (2024) 3, pp. 266-288
Persistent link: https://www.econbiz.de/10014553248
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Stakeholder engagement and business model innovation value
Hollebeek, Linda D.; Urbonavicius, Sigitas; Valdimar … - In: The service industries journal 42 (2022) 1/2, pp. 42-58
Persistent link: https://www.econbiz.de/10013167403
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First-time versus repeat tourism customer engagement, experience, and value cocreation : an empirical investigation
Rather, Raouf Ahmad; Hollebeek, Linda D.; Mostafa … - In: Journal of travel research : a quarterly publication of … 61 (2022) 3, pp. 549-564
Persistent link: https://www.econbiz.de/10012880242
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Customers' service-related engagement, experience, and behavioral intent : moderating role of age
Rather, Raouf Ahmad; Hollebeek, Linda D. - In: Journal of retailing and consumer services 60 (2021), pp. 1-10
Persistent link: https://www.econbiz.de/10012502658
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Tourism-based customer engagement : the construct, antecedents, and consequences
Rather, Raouf Ahmad; Hollebeek, Linda D.; Islam, Jamid Ul - In: The service industries journal 39 (2019) 7/8, pp. 519-540
Persistent link: https://www.econbiz.de/10012204712
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Shaping customer brand loyalty during the pandemic : the role of brand credibility, value congruence, experience, identification, and engagement
Rather, Raouf Ahmad; Hollebeek, Linda D.; Tan Vo Thanh; … - In: Journal of consumer behaviour 21 (2022) 5, pp. 1175-1189
Persistent link: https://www.econbiz.de/10013413224
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Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention
Khan, Imran; Hollebeek, Linda D.; Fatma, Mobin; Islam, … - In: Journal of marketing management : JMM ; journal of the … 39 (2023) 3/4, pp. 275-297
Persistent link: https://www.econbiz.de/10014299252