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Labour process theory and the gig economy
Gandini, Alessandro
- In:
Human relations : towards the integration of the social …
72
(
2019
)
6
,
pp. 1039-1056
Persistent link: https://www.econbiz.de/10012001954
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Influencer marketing : a bibliometric analysis of 10 years of Scopus-indexed research
Boateng, Sheena Lovia
- In:
Digital innovations, business and society in Africa : …
,
(pp. 139-164)
.
2022
Persistent link: https://www.econbiz.de/10012821141
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Antecedents of trust in product review blogs and their impact on users' behavioral intentions
Raposo Junior, Antonio Eliezer
;
Mainardes, Emerson Wagner
; …
- In:
The international review of retail, distribution and …
32
(
2022
)
3
,
pp. 266-292
Persistent link: https://www.econbiz.de/10013274269
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More than meets the eye : the functional components underlying influencer marketing
Campbell, Colin L.
;
Farrell, Justine Rapp
- In:
Business horizons
63
(
2020
)
4
,
pp. 469-479
Persistent link: https://www.econbiz.de/10012287569
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An investigative study of influencer marketing : nuances, challenges and impact
Ahuja, Yukti
;
Loura, Indu
- In:
Journal for global business advancement : JGBA
13
(
2020
)
5
,
pp. 561-583
Persistent link: https://www.econbiz.de/10012542173
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Classifying bloggers based on content creation approaches : implications for influencers marketing strategies
Ietto, Beatrice
;
Pascucci, Federica
- In:
International journal of internet marketing and …
18
(
2023
)
4
,
pp. 335-358
Persistent link: https://www.econbiz.de/10014318352
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Impact of the pandemic on social media influencer marketing in fashion : a qualitative study
Le, Kent
;
Aydin, Gokhan
- In:
Qualitative market research : an international journal
26
(
2023
)
4
,
pp. 449-469
Persistent link: https://www.econbiz.de/10014338509
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Influencer marketing : when and why Gen Z consumers avoid influencers and endorsed brands
Pradhan, Debasis
;
Kuanr, Abhisek
;
Pahi, Sampa Anupurba
; …
- In:
Psychology & marketing
40
(
2023
)
1
,
pp. 27-47
Persistent link: https://www.econbiz.de/10013465206
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Instagram travel influencers in #quarantine : communicative practices and roles during COVID-19
Femenia-Serra, Francisco
;
Gretzel, Ulrike
; …
- In:
Tourism management : research, policies, practice
89
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013325963
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Amazon Mechanical Turk and the commodification of labour
Bergvall-Kåreborn, Birgitta
;
Howcroft, Debra
- In:
New technology, work and employment
29
(
2014
)
3
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pp. 213-223
Persistent link: https://www.econbiz.de/10010459193
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