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Communications Trend Radar 2023. State revival, scarcity management, unimagination, augmented workflows & parallel worlds
Zerfaß, Ansgar; Stieglitz, Stefan; Clausen, Sünje; … - 2023
Radar. Thus, Communications managers can identify challenges and opportunities at an early stage, take a position, address …
Persistent link: https://www.econbiz.de/10014282598
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Reputation und Unternehmenserfolg: Unternehmens- und CEO-Reputation in Deutschland 2011-2013
Schwalbach, Joachim - 2015
Die Unternehmensreputation hat sich im Zeitalter der Globalisierung und Digitalisierung zu einem der wichtigsten Erfolgsfaktoren entwickelt. Die Wissenschaft begleitet diese Entwicklung durch intensive theoretische und empirische Forschungsarbeiten. Trotz unzureichender Datensätze besteht...
Persistent link: https://www.econbiz.de/10011304522
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Der Wandel von Push- zu Pull-Medien in der Online-Medienarbeit von Luxusmarken: Eine Untersuchung über den Einsatz von Social Media Newsrooms in der Luxusbranche
Maiwald, Anna; Teichmann, Julia; Pätzmann, Jens U. - In: Markenbrand (2014) 2/2014, pp. 8-16
stakeholders via Web 2.0, the higher credibility that consumers associate with the traditional media lets companies rely on the …’s facts and news could be presented to all stakeholders. But special procedures in the field of luxury goods speak against the …
Persistent link: https://www.econbiz.de/10010420965
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De autonijverheid in België
Coppens, François; Van Gastel, George - 2003
This paper provides an extensive overview of the economic importance and evolution of the car manufacturing industry. In addition, it provides evidence that the car industry is still playing a vital role in process innovation. The currently widespread lean production method, under which...
Persistent link: https://www.econbiz.de/10011506560
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Linking corporate reputation and shareholder value using the publication of reputation rankings
Tischer, Sven; Hildebrandt, Lutz - 2011
impacts within different stakeholder groups. As a consequence, a multitude of studies analyzed the relationship between …
Persistent link: https://www.econbiz.de/10010281513
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Role of corporate identity, image and reputation in investors' behavioral decision making: Does emotional attachment matter?
Sheikh, Muhammad Azhar - In: Pakistan Journal of Commerce and Social Sciences (PJCSS) 14 (2020) 1, pp. 120-142
The aim of this study is to examine the intervening effect of investor emotional attachment between corporate reputation and investors' behavioral decision-making in the context of Pakistan stock exchange (PSX). Specifically, an attempt is made to investigate the indirect effect between...
Persistent link: https://www.econbiz.de/10012212882
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Corporate Reputation and Corporate Image - Empirical Analysis on the Example of Polish Banking Sector
Szwajca, Danuta - 2017
. Reputation is a review of the company and its activities, formulated by various stakeholder groups on the basis of not only the …
Persistent link: https://www.econbiz.de/10012232615
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Linking corporate social responsibility with reputation and brand of the firm
He, Yifan; Lin, Wenfang; Streimikis, Justas - In: Amfiteatru Economic Journal 21 (2019) 51, pp. 442-460
There are no agreements among scientists in terms of relationships between Corporate Social Responsibility (CSR), Corporate Identity and Corporate Image (CI), Corporate Reputation (CR), and Corporate Brand (CB), and their mutual impacts as well the definition of these constructs cause a lot of...
Persistent link: https://www.econbiz.de/10014461981
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The PASS panel survey after six waves
Trappmann, Mark; Beste, Jonas; Bethmann, Arne; Müller, … - In: Journal for Labour Market Research 46 (2013) 4, pp. 275-281
The aim of the Panel Study 'Labour Market and Social Security' (PASS) is to provide a database which allows analysing the dynamics of welfare benefits receipt after the introduction of the Unemployment Benefits II in Germany in 2005. This entails the take up and ending of benefits receipt as...
Persistent link: https://www.econbiz.de/10011650788
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Das Experteninterview als Datenerhebungsmethode in Prüfungsarbeiten
Wernitz, Frank - 2018
This paper examines the key elements of the expert interview as a method of data generation. First, its characteristics … are settled in order to classify this specific type of interview within the range of interview - techniques in general … flow of an expert interview including the different phases from prearrangement to data evaluation and especially the …
Persistent link: https://www.econbiz.de/10011984286