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Wittink, Dick R.
31
Leeflang, Peter S.H.
11
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6
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3
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2
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Journal of marketing research : JMR
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Marketing research : a magazine of management and applications
4
MSI reports : working paper series
3
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1
Journal of marketing
1
Journal of retailing
1
Journal of the Academy of Marketing Science
1
Journal of the Market Research Society : JMRS
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
Marketing management : a quarterly business management publication of the American Marketing Association
1
The journal of product innovation management : an internat. publication of the Product Development & Management Association
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OLC EcoSci
ECONIS (ZBW)
115
RePEc
30
Other ZBW resources
5
USB Cologne (EcoSocSci)
2
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Verbal versus Realistic Pictorial Representations in Conjoint Analysis with Design Attributes
Vriens, Marco
;
Loosschilder, Gerard H.
;
Rosbergen, Edward
; …
- In:
The journal of product innovation management : an …
15
(
1998
)
5
,
pp. 455-467
Persistent link: https://www.econbiz.de/10007351084
Saved in:
2
Competitive reaction- and feedback effects based on VARX models of pooled store data
Horváth, Csilla
;
Leeflang, Peter S.H.
;
Wieringa, Jaap E.
; …
- In:
International journal of research in marketing : IJRM ; …
22
(
2005
)
4
,
pp. 415-426
Persistent link: https://www.econbiz.de/10006159353
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3
Explaining competitive reaction effects
Leeflang, Peter S.H.
;
Wittink, Dick R.
- In:
International journal of research in marketing : IJRM ; …
18
(
2001
)
1
,
pp. 119-138
Persistent link: https://www.econbiz.de/10006182297
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4
The impact of business objectives and the time horizon of performance evaluation on pricing behavior
Keil, Sev K.
;
Reibstein, David
;
Wittink, Dick R.
- In:
International journal of research in marketing : IJRM ; …
18
(
2001
)
1
,
pp. 67-82
Persistent link: https://www.econbiz.de/10006182300
Saved in:
5
Models for marketing decisions: Postscriptum
Leeflang, Peter S.H.
;
Wittink, Dick R.
- In:
International journal of research in marketing : IJRM ; …
17
(
2000
)
2
,
pp. 237
Persistent link: https://www.econbiz.de/10006184636
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6
Building models for marketing decisions:
Leeflang, Peter S.H.
;
Wittink, Dick R.
- In:
International journal of research in marketing : IJRM ; …
17
(
2000
)
2
,
pp. 105-126
Persistent link: https://www.econbiz.de/10006184650
Saved in:
7
Book Reviews - Featuring a Special Essay
Wittink, Dick R.
- In:
Journal of marketing
68
(
2004
)
3
,
pp. 124
Persistent link: https://www.econbiz.de/10005926082
Saved in:
8
Competitive Responsiveness
Reibstein, David J.
;
Wittink, Dick R.
- In:
Marketing science : the marketing journal of the …
24
(
2005
)
1
,
pp. 8-11
Persistent link: https://www.econbiz.de/10006878238
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9
Decomposing the Sales Promotion Bump with Store Data
van Heerde, Harald J.
;
Leeflang, Peter S.H.
;
Wittink, …
- In:
Marketing science : the marketing journal of the …
23
(
2004
)
3
,
pp. 317-334
Persistent link: https://www.econbiz.de/10006880109
Saved in:
10
Market Measurement and Analysis: The First "Marketing Science" Conference
Wittink, Dick R.
- In:
Marketing science : the marketing journal of the …
20
(
2001
)
4
,
pp. 349-356
Persistent link: https://www.econbiz.de/10006898249
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