Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"olc"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Qual der Wahl : welche Methode...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Type of publication
All
Article
33
Language
All
Undetermined
28
English
3
German
2
Author
All
Füller, Johann
27
Matzler, Kurt
16
Hemetsberger, Andrea
5
Hutter, Katja
5
Jawecki, Gregor
5
Kohler, Thomas
4
Stieger, Daniel
4
Faullant, Rita
3
Hautz, Julia
3
Gebauer, Johannes
2
Mühlbacher, Hans
2
Reinhardt, Christian
2
Bauer, Martina
1
Bilgram, Volker
1
Birke, Maja
1
Botschen, Günther
1
Fueller, Johann
1
Herting, Stephan
1
Hoppe, Melanie
1
Kozinets, Robert V.
1
Mayr, Andrea
1
Mueller, Julia
1
Pezzei, Roland
1
Renzl, Birgit
1
Schau, Hope Jensen
1
Schroll, Roland
1
Späth, Sebastian
1
Toubia, Olivier
1
de Jong, Martijn G.
1
von Hippel, Eric
1
von Wallpach, Sylvia
1
more ...
less ...
Published in...
All
Creativity and innovation management
3
Journal of business research : JBR
3
Technovation : the international journal of technological innovation, entrepreneurship and technology management
3
Harvard-Business-Manager : das Wissen der Besten
2
Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
2
California management review : CMR
1
Der Markt : international journal of marketing
1
Ideenmanagement : Zeitschrift für Vorschlagswesen und Verbesserungsprozesse
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business process integration and management : IJBPIM
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of management information systems : JMIS
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Management information systems : mis quarterly
1
Management learning : the journal for managerial and organizational learning
1
Managing service quality : MSQ ; an international journal
1
Marketing : ZFP ; journal of research and management
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
Problems and perspectives in management : PPM
1
R & D management
1
Research policy : policy and management studies of science, technology and innovation
1
The journal of product innovation management : an internat. publication of the Product Development & Management Association
1
Tourism management : research, policies, practice
1
more ...
less ...
Source
All
OLC EcoSci
ECONIS (ZBW)
120
RePEc
5
Other ZBW resources
5
EconStor
3
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
33
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Diagnosing Means-End Structures to Determine the Degree of Potential Marketing Program Standardization
Botschen, Günther
;
Hemetsberger, Andrea
- In:
Journal of business research : JBR
42
(
1998
)
2
,
pp. 151-160
Persistent link: https://www.econbiz.de/10006733503
Saved in:
2
The Wisdom of Consumer Crowds: Collective Innovation in the Age of Networked Marketing
Kozinets, Robert V.
;
Hemetsberger, Andrea
;
Schau, Hope …
- In:
Journal of macromarketing : examining the interactions …
28
(
2008
)
4
,
pp. 339-354
Persistent link: https://www.econbiz.de/10008258011
Saved in:
3
Learning and Knowledge-building in Open-source Communities: A Social-experiential Approach
Hemetsberger, Andrea
;
Reinhardt, Christian
- In:
Management learning : the journal for managerial and …
37
(
2006
)
2
,
pp. 187-214
Persistent link: https://www.econbiz.de/10007261710
Saved in:
4
'My Little Luxury': A Consumer-Centred, Experiential View.
Bauer, Martina
;
von Wallpach, Sylvia
;
Hemetsberger, Andrea
- In:
Marketing : ZFP ; journal of research and management
33
(
2011
)
1
,
pp. 57-68
Persistent link: https://www.econbiz.de/10008996689
Saved in:
5
Collective Development in Open-Source Communities: An Activity Theoretical Perspective on Successful Online Collaboration
Hemetsberger, Andrea
;
Reinhardt, Christian
- In:
Organization studies : an international …
30
(
2009
)
9
,
pp. 987-1008
Persistent link: https://www.econbiz.de/10008312099
Saved in:
6
Co-Creation in Virtual Worlds: The Design of the User Experience
Kohler, Thomas
;
Fueller, Johann
;
Matzler, Kurt
; …
- In:
Management information systems : mis quarterly
35
(
2011
)
3
,
pp. 773-789
Persistent link: https://www.econbiz.de/10009262806
Saved in:
7
Innovation creation by online basketball communities
Füller, Johann
;
Jawecki, Gregor
;
Mühlbacher, Hans
- In:
Journal of business research : JBR
60
(
2007
)
1
,
pp. 60-71
Persistent link: https://www.econbiz.de/10007392011
Saved in:
8
Avatar-based innovation: Using virtual worlds for real-world innovation
Kohler, Thomas
;
Matzler, Kurt
;
Füller, Johann
- In:
Technovation : the international journal of …
29
(
2009
)
6
,
pp. 395-407
Persistent link: https://www.econbiz.de/10008250681
Saved in:
9
Consumer Empowerment Through Internet-Based Co-creation
Füller, Johann
;
Mühlbacher, Hans
;
Matzler, Kurt
; …
- In:
Journal of management information systems : JMIS
26
(
2009
)
3
,
pp. 71-103
Persistent link: https://www.econbiz.de/10008386738
Saved in:
10
Tournaments for Ideas
Füller, Johann
- In:
California management review : CMR
52
(
2010
)
2
,
pp. 77-98
Persistent link: https://www.econbiz.de/10008394944
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
