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Sales and
marketing
integration : applying the theoretical lens of the resource-based view
Madhani, Pankaj M.
- In:
International journal of electronic customer …
6
(
2012
)
3/4
,
pp. 292-322
Persistent link: https://www.econbiz.de/10010184743
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2
Exploring the role of intellectual capital in the development of e-business models : evidence from the Iranian carpet industry
Namvar, Morteza
;
Khalilzadeh, Pejman
- In:
International journal of commerce and management
23
(
2013
)
2
,
pp. 97-112
Persistent link: https://www.econbiz.de/10010160076
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3
Intellectual capital : company's invisible source of competitive advantage
Kamukama, Nixon
- In:
Competitiveness review : an international business …
23
(
2013
)
3
,
pp. 260-283
Persistent link: https://www.econbiz.de/10010160109
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4
International journal of intellectual property management : IJIPM
Genève [u.a.] : Inderscience Enterprises
-
1.2006/07 -
Persistent link: https://www.econbiz.de/10008347211
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5
Journal of consumer culture
London : Sage
-
1.2001 -
Persistent link: https://www.econbiz.de/10010186730
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6
Consumption, markets & culture
Abingdon : Routledge
;
anfangs: Lausanne : Gordon and …
-
1997 -
Persistent link: https://www.econbiz.de/10010186835
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7
The relationship between entrepreneurial
marketing
and the characteristics of Thai hotels and their managers
Boonchoo, Pattana
;
Wadeson, Nigel
;
Tsang, Denise
- In:
Journal of research in marketing and entrepreneurship : JRME
15
(
2013
)
1
,
pp. 61-78
Persistent link: https://www.econbiz.de/10010185178
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8
Entrepreneurial
marketing
and social value creation in Turkish art industry : an ambidextrous perspective
Özdemir, Özge Gökbulut
- In:
Journal of research in marketing and entrepreneurship : JRME
15
(
2013
)
1
,
pp. 39-60
Persistent link: https://www.econbiz.de/10010185179
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9
Entrepreneurial
marketing
: conceptual exploration and link to performance
Solé, Mar
- In:
Journal of research in marketing and entrepreneurship : JRME
15
(
2013
)
1
,
pp. 23-38
Persistent link: https://www.econbiz.de/10010185180
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10
Journal of medical
marketing
London [u.a.] : Sage
;
2005: London : Stewart
;
…
-
5.2005 -
Persistent link: https://www.econbiz.de/10010186788
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