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Dark marketing : ghost in the...
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Brown, Stephen
114
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31
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9
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7
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Journal of macromarketing : examining the interactions among markets, marketing, and society
44
Journal of marketing management : MM
19
European journal of marketing : EJM
9
Marketing intelligence & planning
8
The marketing review
7
Business horizons
6
Journal of accounting & economics
4
Journal of historical research in marketing
4
Journal of strategic marketing
4
Marketing theory
4
Journal of marketing
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
Marketing research : a magazine of management and applications
3
The service industries journal
3
Emerging markets review
2
European business review : EBR ; the official journal of the International Management Centres, Europe
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of business finance & accounting : JBFA
2
Journal of business research : JBR
2
Journal of the Market Research Society : JMRS
2
OECD observer
2
Psychology & marketing
2
Supervision : the journal of industrial relations and operating management
2
Third world quarterly : journal of emerging areas
2
African affairs : the journal of the Royal African Society
1
Arts marketing : an international journal ; AM
1
Canadian journal of development studies
1
Decision
1
Energy policy
1
Ergonomics : an international journal of research and practice in human factors and ergonomics ; the official publication of the Ergonomics Society and International Ergonomics Association
1
European management journal : publ. twice a year for the Scottish Business School
1
Financial analysts' journal : FAJ
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1
International journal of retail & distribution management
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Journal of advertising research
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of financial economics
1
Journal of managerial psychology
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OLC EcoSci
ECONIS (ZBW)
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18
EconStor
2
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Dark marketing: ghost in the machine or skeleton in the cupboard?
Brown, Stephen
;
McDonagh, Pierre
;
Shultz, Clifford
- In:
European business review : EBR ; the official journal …
24
(
2012
)
3
,
pp. 196-216
Persistent link: https://www.econbiz.de/10009967091
Saved in:
2
No Space - New Blood and the Production of Brand Culture Colonies
Bradshaw, Alan
;
Mcdonagh, Pierre
;
Marshall, David
- In:
Journal of marketing management : MM
22
(
2006
)
5-6
,
pp. 579-600
Persistent link: https://www.econbiz.de/10007294940
Saved in:
3
Communicative campaigns to effect anti-slavery and fair trade: The cases of Rugmark and Cafédirect
Mcdonagh, Pierre
- In:
European journal of marketing : EJM
36
(
2002
)
5
,
pp. 642-666
Persistent link: https://www.econbiz.de/10006087605
Saved in:
4
Sustainable Consumption and the Quality of Life: A Macromarketing Challenge to the Dominant Social Paradigm
Kilbourne, William
;
McDonagh, Pierre
;
Prothero, Andrea
- In:
Journal of macromarketing : examining the interactions …
17
(
1997
)
1
,
pp. 4-24
Persistent link: https://www.econbiz.de/10006923685
Saved in:
5
Is Green the New Black? Reflections on a Green Commodity Discourse
Prothero, Andrea
;
McDonagh, Pierre
;
Dobscha, Susan
- In:
Journal of macromarketing : examining the interactions …
30
(
2010
)
2
,
pp. 147-160
Persistent link: https://www.econbiz.de/10008417442
Saved in:
6
Screening Not Greening: An Ecological Reading of the Greatest Business Movies
McDonagh, Pierre
;
Brereton, Pat
- In:
Journal of macromarketing : examining the interactions …
30
(
2010
)
2
,
pp. 133-147
Persistent link: https://www.econbiz.de/10008417443
Saved in:
7
Liberte, equalite, fraternite: reflections on the growth of Fair Trade and business strategy
Mcdonagh, Pierre
- In:
Journal of strategic marketing
14
(
2006
)
4
,
pp. 295-298
Persistent link: https://www.econbiz.de/10007600199
Saved in:
8
Special Issue on Sustainability as Megatrend: Journal of Macromarketing, 2014
McDonagh, Pierre
;
Prothero, Andrea
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
1
,
pp. 89-89
Persistent link: https://www.econbiz.de/10010088955
Saved in:
9
Special Issue on Sustainability as Megatrend: Journal of Macromarketing, 2014
McDonagh, Pierre
;
Prothero, Andrea
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
3
,
pp. 332-333
Persistent link: https://www.econbiz.de/10010018421
Saved in:
10
Special Issue on Sustainability as Megatrend: Journal of Macromarketing, 2014
McDonagh, Pierre
;
Prothero, Andrea
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
4
,
pp. 461-461
Persistent link: https://www.econbiz.de/10010045491
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