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Identifying the dimensions of attractiveness of an employer brand in the Indian context
Roy, Sanjit Kumar - In: South Asian journal of management : SAJM 15 (2008) 4, pp. 110-130
Persistent link: https://www.econbiz.de/10009892106
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An exploratory investigation into the hierarchical linkages between salespersons' sales call activities and customers' psychosocial benefits and terminal values
Singh, Ramendra - In: Journal of Indian business research 3 (2011) 2, pp. 103-116
Persistent link: https://www.econbiz.de/10009931218
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Does my structural model represent the real phenomenon? : a review of the appropriate use of Structural Equation Modelling (SEM) model fit indices
Singh, Ramendra - In: The marketing review 9 (2009) 3, pp. 199-212
Persistent link: https://www.econbiz.de/10009853158
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Dimensional hierarchy of trustworthiness of financial service providers
Roy, Sanjit Kumar; Shekhar, Vaibhav - In: The international journal of bank marketing : IJBM 28 (2010) 1, pp. 47-65
Persistent link: https://www.econbiz.de/10008370068
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Service quality dimensions of hybrid services
Ganguli, Shirshendu; Roy, Sanjit Kumar - In: Managing service quality : MSQ ; an international journal 20 (2010) 5, pp. 404-425
Persistent link: https://www.econbiz.de/10008453924
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Alternative Models of Trustworthiness of Service Providers
Roy, Sanjit Kumar; Shekhar, Vaibhav - In: Journal of global marketing 23 (2010) 5, pp. 371-387
Persistent link: https://www.econbiz.de/10008722827
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Generic technology-based service quality dimensions in banking: Impact on customer satisfaction and loyalty
Ganguli, Shirshendu; Roy, Sanjit Kumar - In: The international journal of bank marketing : IJBM 29 (2011) 2, pp. 168-190
Persistent link: https://www.econbiz.de/10008820720
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Antecedents and consequences of brand love
Roy, Sanjit Kumar; Eshghi, Abdolreza; Sarkar, Abhigyan - In: The journal of brand management : an international journal 20 (2013) 4, pp. 325-332
Persistent link: https://www.econbiz.de/10010088328
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Consequences of customer advocacy
Roy, Sanjit Kumar - In: Journal of strategic marketing 21 (2013) 3, pp. 260-276
Persistent link: https://www.econbiz.de/10010135962
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Does relationship quality matter in service relationships?
Roy, Sanjit Kumar; Eshghi, Abdolreza - In: Journal of strategic marketing 21 (2013) 5, pp. 443-458
Persistent link: https://www.econbiz.de/10010155013