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Feeling the Future: The Emotional Oracle Effect
Tuan Pham, Michel; Lee, Leonard; Stephen, Andrew T - In: Journal of consumer research : JCR ; an … 39 (2012) 3, pp. 461-478
Persistent link: https://www.econbiz.de/10010030763
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Shopping Goals, Goal Concreteness, and Conditional Promotions
Lee, Leonard; Ariely, Dan - In: Journal of consumer research : JCR ; an … 33 (2006) 1, pp. 60-70
Persistent link: https://www.econbiz.de/10007274225
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Finding the right mix: How the composition of self‐managing multicultural teams' cultural value orientation influences performance over time
Cheng, Chi‐Ying; Chua, Roy Y. J.; Morris, Michael W.; … - In: Journal of organizational behavior : OB ; the internat. … 33 (2012) 3, pp. 389-412
Persistent link: https://www.econbiz.de/10009834918
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In Search of Homo Economicus: Cognitive Noise and the Role of Emotion in Preference Consistency
Lee, Leonard; Amir, On; Ariely, Dan - In: Journal of consumer research : JCR ; an … 36 (2009) 2, pp. 173-187
Persistent link: https://www.econbiz.de/10008284398
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Promotion and Prevention across Mental Accounts: When Financial Products Dictate Consumers' Investment Goals
Zhou, Rongrong; Pham, Michel Tuan - In: Journal of consumer research : JCR ; an … 31 (2004) 1, pp. 125-135
Persistent link: https://www.econbiz.de/10006646316
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Ideals and Oughts and the Reliance on Affect versus Substance in Persuasion
Pham, Michel Tuan; Avnet, Tamar - In: Journal of consumer research : JCR ; an … 30 (2004) 4, pp. 503-518
Persistent link: https://www.econbiz.de/10006647713
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Search and Alignment in Judgment Revision: Implications for Brand Positioning
Pham, Michel Tuan; Muthukrishnan, A.V. - In: Journal of marketing research : JMR 39 (2002) 1, pp. 18-30
Persistent link: https://www.econbiz.de/10006655469
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Affect Monitoring and the Primacy of Feelings in Judgment
Pham, Michel Tuan; Cohen, Joel B.; Pracejus, John W.; … - In: Journal of consumer research : JCR ; an … 28 (2001) 2, pp. 167-188
Persistent link: https://www.econbiz.de/10006657596
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Representativeness, Relevance, and the Use of Feelings in Decision Making
Pham, Michel Tuan - In: Journal of consumer research : JCR ; an … 25 (1998) 2, pp. 144-159
Persistent link: https://www.econbiz.de/10006669274
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Contingent Processes of Source Identification
Pham, Michel Tuan; Johar, Gita Venkataramani - In: Journal of consumer research : JCR ; an … 24 (1997) 3, pp. 249-265
Persistent link: https://www.econbiz.de/10006672250