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Cleveland, Mark
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Kalamas, Maria
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Journal of business research : JBR
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OLC EcoSci
ECONIS (ZBW)
29
Other ZBW resources
14
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9
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1
The critical role of congruency in prototypical brand extensions
Kalamas, Maria
;
Cleveland, Mark
;
Laroche, Michel
; …
- In:
Journal of strategic marketing
14
(
2006
)
3
,
pp. 193-210
Persistent link: https://www.econbiz.de/10007281908
Saved in:
2
Cosmopolitanism, Consumer Ethnocentrism, and Materialism: An Eight-Country Study of Antecedents and Outcomes
Cleveland, Mark
;
Laroche, Michel
;
Papadopoulos, Nicolas
- In:
Journal of international marketing
17
(
2009
)
1
,
pp. 116
Persistent link: https://www.econbiz.de/10008174754
Saved in:
3
Migration and materialism: The roles of ethnic identity, religiosity, and generation
Cleveland, Mark
;
Chang, William
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 963-971
Persistent link: https://www.econbiz.de/10008272387
Saved in:
4
Acculturaton to the global consumer culture: Scale development and research paradigm
Cleveland, Mark
;
Laroche, Michel
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 249-259
Persistent link: https://www.econbiz.de/10007594699
Saved in:
5
“It's not Easy Being Green”: Exploring Green Creeds, Green Deeds, and Internal Environmental Locus of Control
Cleveland, Mark
;
Kalamas, Maria
;
Laroche, Michel
- In:
Psychology & marketing
29
(
2012
)
5
,
pp. 293-306
Persistent link: https://www.econbiz.de/10009960992
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6
Globalization, culture, religion, and values: Comparing consumption patterns of Lebanese Muslims and Christians
Cleveland, Mark
;
Laroche, Michel
;
Hallab, Ranim
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 958-967
Persistent link: https://www.econbiz.de/10010119569
Saved in:
7
"I" versus "we": How individualists and collectivists use information sources to formulate their service expectations
Laroche, Michel
;
Kalamas, Maria
;
Cleveland, Mark
- In:
International marketing review
22
(
2005
)
3
,
pp. 279-308
Persistent link: https://www.econbiz.de/10006236586
Saved in:
8
Christmas Gift Search Behaviors:
Cleveland, Mark
;
Babin, Barry
;
Laroche, Michel
;
Ward, …
- In:
Journal of international consumer marketing
15
(
2003
)
4
,
pp. 7-42
Persistent link: https://www.econbiz.de/10007103159
Saved in:
9
Service Quality Perceptions and Customer Satisfaction: Evaluating the Role of Culture
Laroche, Michel
;
Ueltschy, Linda C.
;
Abe, Shuzo
; …
- In:
Journal of international marketing
12
(
2004
)
3
,
pp. 58-85
Persistent link: https://www.econbiz.de/10007229327
Saved in:
10
Attitude accessibility, certainty and the attitude-behaviour relationship: An empirical study of ad repetition and competitive interference effects
Laroche, Michel
;
Cleveland, Mark
;
Maravelakis, Irene
- In:
International journal of advertising : the quarterly …
21
(
2002
)
2
,
pp. 149-174
Persistent link: https://www.econbiz.de/10008119044
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