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The psychology of advertising
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Fennis, Bob M.
11
Fransen, Marieke L.
4
Das, Enny
3
Janssen, Loes
3
Pruyn, Ad Th H.
3
Vohs, Kathleen D.
3
Adriaanse, Marieke A.
1
Bakker, Arnold B.
1
Bullington, Brian
1
Hertel, G.
1
Hewstone, M.
1
Hirt, Edward R.
1
Jonas, K.
1
Kardes, Frank R.
1
Pol, Bert
1
Pruyn, Ad Th. H.
1
Pruyn, Ad Th.H.
1
Smeesters, Dirk
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Stroebe, W.
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Journal of business research : JBR
7
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer psychology : the official journal of the Society for Consumer Psychology
1
Zeitschrift für Arbeits- und Organisationspsychologie : A & O ; in Kooperation mit der Sektion Wirtschaftspsychologie im Berufsverband Deutscher Psychologen (BDP) ; Organ der Schweizerischen Gesellschaft für Arbeits- und Organisationspsychologie
1
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OLC EcoSci
ECONIS (ZBW)
36
RePEc
14
USB Cologne (EcoSocSci)
8
EconStor
4
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1
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1
Bridging the intention–behavior gap: Inducing implementation intentions through persuasive appeals
Fennis, Bob M.
;
Adriaanse, Marieke A.
;
Stroebe, Wolfgang
; …
- In:
Journal of consumer psychology : the official journal …
21
(
2011
)
3
,
pp. 302-312
Persistent link: https://www.econbiz.de/10009164408
Saved in:
2
Buchbesprechungen - Sozialpsychologie. Eine Einführung
Hertel, G.
;
Jonas, K.
;
Stroebe, W.
;
Hewstone, M.
- In:
Zeitschrift für Arbeits- und Organisationspsychologie …
52
(
2008
)
3
,
pp. 160
Persistent link: https://www.econbiz.de/10008076214
Saved in:
3
The role of social presence in mortality salience effects
Fransen, Marieke L.
;
Smeesters, Dirk
;
Fennis, Bob M.
- In:
Journal of business research : JBR
64
(
2011
)
1
,
pp. 29-34
Persistent link: https://www.econbiz.de/10008769051
Saved in:
4
Acts of Benevolence: A Limited-Resource Account of Compliance with Charitable Requests
Fennis, Bob M.
;
Janssen, Loes
;
Vohs, Kathleen D.
- In:
Journal of consumer research : JCR ; an …
35
(
2009
)
6
,
pp. 906-924
Persistent link: https://www.econbiz.de/10008233224
Saved in:
5
The Role of the Need for Cognitive Closure in the Effectiveness of the Disrupt-Then-Reframe Influence Technique
Kardes, Frank R.
;
Fennis, Bob M.
;
Hirt, Edward R.
; …
- In:
Journal of consumer research : JCR ; an …
34
(
2007
)
3
,
pp. 377-385
Persistent link: https://www.econbiz.de/10007861081
Saved in:
6
You are what you wear: Brand personality influences on consumer impression formation
Fennis, Bob M.
;
Pruyn, Ad Th H.
- In:
Journal of business research : JBR
60
(
2007
)
6
,
pp. 634-639
Persistent link: https://www.econbiz.de/10007730194
Saved in:
7
Print advertising: Vivid content
Fennis, Bob M.
;
Das, Enny
;
Fransen, Marieke L.
- In:
Journal of business research : JBR
65
(
2012
)
6
,
pp. 861-865
Persistent link: https://www.econbiz.de/10009967329
Saved in:
8
Rest in peace? Brand-induced mortality salience and consumer behavior
Fransen, Marieke L.
;
Fennis, Bob M.
;
Pruyn, Ad Th H.
; …
- In:
Journal of business research : JBR
61
(
2008
)
10
,
pp. 1053-1061
Persistent link: https://www.econbiz.de/10008092946
Saved in:
9
The path of least resistance: Regulatory resource depletion and the effectiveness of social influence techniques
Janssen, Loes
;
Fennis, Bob M.
;
Pruyn, Ad Th H.
;
Vohs, …
- In:
Journal of business research : JBR
61
(
2008
)
10
,
pp. 1041-1045
Persistent link: https://www.econbiz.de/10008092948
Saved in:
10
ARTICLES - "Stay Tuned -- We Will Be Back Right After These Messages": Need to Evaluate Moderates the Transfer of Irritation in Advertising
Fennis, Bob M.
;
Bakker, Arnold B.
- In:
Journal of advertising : official publication of the …
30
(
2001
)
3
,
pp. 15-26
Persistent link: https://www.econbiz.de/10008119409
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