Showing 1 - 10 of 10,410
Total quality management (TQM) ought to go beyond the traditional meaning of the quality of a product or service; it should include not only customer satisfaction, but also efficiency, productivity, quality of work life, commitment and loyalty within the organisation. It is also about more than...
Persistent link: https://www.econbiz.de/10010691711
This study investigates the mediating role of customer satisfaction in the relationships between two types of corporate associations (corporate ability and corporate social responsibility) and two behavioral outcomes (word of mouth and loyalty intentions). In addition, the authors explore...
Persistent link: https://www.econbiz.de/10011050006
Direct relationship between corporate social responsibility (CSR) and firm performance has been examined by many scholars, but this direct test seems to be spurious and imprecise. This is because many factors indirectly influence this relation. Therefore, this study considers sustainable...
Persistent link: https://www.econbiz.de/10011117154
Direct tests between corporate social responsibility (CSR) and firm performance (FP) have been argued to be spurious. Following this line of argument, the present study tests a mediated model in understanding the CSR–FP relationship. Specifically, we posit that reputation and customer...
Persistent link: https://www.econbiz.de/10011135715
The extent to which people identify with an organization is dependent on the attractiveness of the organizational identity, which helps individuals satisfy one or more important self-definitional needs. However, little is known about the antecedents of company identity attractiveness (IA) in a...
Persistent link: https://www.econbiz.de/10005719611
This paper explores the managerial aspects of the relationship with stakeholders, under the assumption that transfer of knowledge is being made from relationship marketing and market orientation perspectives. These marketing tools may prove useful to manage the relationship with other...
Persistent link: https://www.econbiz.de/10005719743
Persistent link: https://www.econbiz.de/10005012718
Persistent link: https://www.econbiz.de/10005075576
Drawing upon empirical data collected in China and Africa, this article evaluates Chinese overseas corporate social … responsibility strategies and their effectiveness in mitigating environmental impacts in parts of Africa. China’s enhanced role … within the global economy has profound environmental implications for the world. In particular, China has rapidly expanded …
Persistent link: https://www.econbiz.de/10010847140
With a unique cultural background and fast economic development, China’s adoption of corporate social responsibility … global sustainability. This paper aims to explore how CSR has given way to economic growth in China since the start of … economic performance of firms. Thus, the recent calls for China to adopt CSR in its industries follow a period where the …
Persistent link: https://www.econbiz.de/10010945676