Nefat, Ariana; Paus, Nika - In: Tržište/Market 20 (2008) 2, pp. 195-210
customer satisfaction. The paper researches the influence of the components of a service encounter on customer satisfaction …. Among several factors that determine customer satisfaction the quality of service, which is related to the characteristics … satisfactory or unsatisfactory is provided by the critical incident technique, where causes of dis/satisfaction differ primarily …