In order to get good access to a buyer's resources, which contribute to relationship value creation, a seller needs to put resources into the relationship, and the bonds between the buyer and seller need to be strong. This paper reports on a preliminary study that assesses how the expected level...

The Journal of Business Research special issue (61/12) covers controversy about formative versus reflective model specification. This essay comments on that special issue and illustrates specific points relating to the controversy by discussing recent studies of business-to-business relationship...

This introduction provides an overview of the motivation of this issue. It focuses on the conceptual frameworks and tools available to business managers that can be applied to deal with complex problems in an environment of increasing uncertainty and risk. The article concludes that innovative...

Recognizing Gigerenzer's (1991) dictum that scientists' tools are not neutral (tools-in-use influence theory formulation as well as data interpretation), this article reports theory and examines data in ways that transcend the dominant logics for variable-based and case-based analyses. The...

Consider groups of partying college students failing to helpfully assist someone in life-threatening distress from alcoholic poisoning. Anecdotal evidence (Davis and DeBarros, 2006) supports the social-norming theory subfield of unresponsive bystander research by Latane and Darley (1970) and...

The present study examines the following claims: (1) nations with more versus less rules nurture growth in corruption, (2) nations with lighter versus heavier rules exhibit lower levels of corruption, (3) lighter versus heavier rules relates to larger formal economies. Using data from the Doing...

The study describes the complementary benefits of model-building and data analysis using algorithm and statistical modeling methods in the context of unobtrusive marketing field experiments and in transforming findings into isomorphic management models. Relevant for marketing performance...

Using brand netnography (analyzing first-person on-line stories consumers tell that include discussions of their product and brand use), this article probes how visitors interpret the places, people, and situations that they experience while traveling in China (People's Republic of China). The...