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Concurrent marketing : integrating product, sales, and service
Cespedes, Frank V. - 1995
Persistent link: https://www.econbiz.de/10004302860
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Managing marketing linkages : text, cases, and readings
Cespedes, Frank V. - 1996
Persistent link: https://www.econbiz.de/10004307656
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Going to market : case studies in industrial distribution
Corey, Edwin Raymond; Cespedes, Frank V.; Rangan, V. Kasturi - 1989 - 1. [Dr.]
Persistent link: https://www.econbiz.de/10004107604
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Going to market : distribution systems for industrial products
Corey, Edwin Raymond; Cespedes, Frank V.; Rangan, V. Kasturi - 1989 - 2. [Dr.]
Persistent link: https://www.econbiz.de/10004075014