//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"usbk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
F INFORMATION COMMERCE & TECHN...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketingforschung
9
Marketing
4
Lehrbuch
3
Strategisches Management
3
Wettbewerbsstrategie
3
Aufsatzsammlung
2
Marketingstrategie
2
Marktforschung
2
Customer relations.
1
Kundenmanagement
1
Management
1
Marketing research
1
Marketing--Management.
1
Marketingmanagement
1
Neue Technologie
1
Strategische Planung
1
Unternehmen
1
Unternehmensplanung
1
more ...
less ...
Type of publication
All
Book / Working Paper
21
Type of publication (narrower categories)
All
Bibliographie
1
Language
All
English
15
Undetermined
5
German
1
Author
All
Day, George S.
21
Aaker, David A.
9
Kumar, V.
6
Moorman, Christine
1
Shocker, Allan D.
1
Tigert, Douglas J.
1
Institution
All
Wharton School <Philadelphia, Pa.>
2
Published in...
All
Report / Marketing Science Institute
1
Strategic management policy and planning : a multivolume treatise
1
Working paper
1
Source
All
USB Cologne (EcoSocSci)
ECONIS (ZBW)
107
OLC EcoSci
47
Other ZBW resources
14
RePEc
2
Showing
1
-
10
of
21
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Market driven strategy : processes for creating value
Day, George S.
-
1990
Persistent link: https://www.econbiz.de/10004086464
Saved in:
2
Buyer attitudes and brand choice behavior
Day, George S.
-
1970
-
1. print.
Persistent link: https://www.econbiz.de/10004016347
Saved in:
3
Analysis for strategic market decisions
Day, George S.
-
1986
Persistent link: https://www.econbiz.de/10004726436
Saved in:
4
Market driven strategy : processes for creating value ; with a new introduction
Day, George S.
-
1999
Persistent link: https://www.econbiz.de/10004580009
Saved in:
5
Identifying competitive product-market boundaries : strategic and analytical issues
Day, George S.
;
Shocker, Allan D.
-
1976
Persistent link: https://www.econbiz.de/10004091803
Saved in:
6
The interface of marketing and strategy
Day, George S.
(
contributor
)
-
1990
Persistent link: https://www.econbiz.de/10004096267
Saved in:
7
Wharton on dynamic competitive strategy
Day, George S.
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10004321186
Saved in:
8
Marketing research
Aaker, David A.
;
Kumar, V.
;
Day, George S.
-
1995
-
5. ed.
Persistent link: https://www.econbiz.de/10004255067
Saved in:
9
Wharton zur dynamischen Wettbewerbsstrategie
Day, George S.
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10004346121
Saved in:
10
Marketing research
Aaker, David A.
;
Kumar, V.
;
Day, George S.
-
2004
-
8. ed., [internat. ed.]
Persistent link: https://www.econbiz.de/10004539406
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->