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Global marketing
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28
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1
Product policy : concepts, methods, and strategy
Wind, Yoram
-
1982
Persistent link: https://www.econbiz.de/10004761405
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2
Implicit social class theory and relationship to choice behavior : a measurement approach
Jain, Arun Kumar
-
1974
Persistent link: https://www.econbiz.de/10004852833
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3
Marketing research : applications and problems
Jain, Arun Kumar
(
contributor
)
-
1982
Persistent link: https://www.econbiz.de/10004660896
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4
Industrial Buying Behavior: source loyalty in the purchase of industrial components
Wind, Yoram
-
1967
Persistent link: https://www.econbiz.de/10004843137
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5
Driving change : how the best companies are preparing for the 21st century
Wind, Jerry Yoram
;
Main, Jeremy
-
1998
Persistent link: https://www.econbiz.de/10004372609
Saved in:
6
Competing in a flat world : building enterprises for a borderless world
Fung, Victor
;
Fung, William
;
Wind, Yoram Jerry
-
2008
Persistent link: https://www.econbiz.de/10004889655
Saved in:
7
Customerization : the next revolution in mass customization
Wind, Jerry
;
Rangaswamy, Arvind
-
2000
Persistent link: https://www.econbiz.de/10004662521
Saved in:
8
Digital marketing : global strategies from the world`s leading experts
Wind, Jerry
;
Mahajan, Vijay
-
2001
Persistent link: https://www.econbiz.de/10004765405
Saved in:
9
Models of buyer behavior : conceptual, quantitative and empirical
Sheth, Jagdish N.
(
contributor
)
-
1974
Persistent link: https://www.econbiz.de/10004689692
Saved in:
10
An Investigation of relationships among evaluative beliefs, affect, behavioral intention and behavior
Sheth, Jagdish N.
-
1970
Persistent link: https://www.econbiz.de/10004692455
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