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Aufgabenverlagerung
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Business-to-business Marketing
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Ahearne, Michael
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Manning, Gerald L.
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Industrial marketing management : the international journal for industrial and high-tech firms
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
150
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Selling today : creating customer value
Manning, Gerald L.
;
Reece, Barry L.
;
Ahearne, Michael
-
2010
-
11. ed., Pearson internat. ed.
Persistent link: https://www.econbiz.de/10004928541
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Including special section impact of outsourcing on business-to-business marketing
Ahearne, Michael
(
contributor
)
- In:
Industrial marketing management : the international …
38,4
(
2009
)
Persistent link: https://www.econbiz.de/10008636683
Saved in:
3
Selling today
Manning, Gerald L.
;
Ahearne, Michael
;
Reece, Barry L.
-
2012
-
12th ed., International version.
Persistent link: https://www.econbiz.de/10009006267
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