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International journal of pharmaceutical and healthcare marketing : IJPHM
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Characteristics of physicians targeted by the pharmaceutical industry to participate in e-detailing
Alkhateeb, Fadi M.
;
Khanfar, Nile M.
;
Doucette, William R.
- In:
Health marketing quarterly
26
(
2009/10
)
2
,
pp. 98-116
Persistent link: https://www.econbiz.de/10003860263
Saved in:
2
Electronic detailing (e-detailing) of pharmaceuticals to physicians : a review
Alkhateeb, Fadi M.
;
Doucette, William R.
- In:
International journal of pharmaceutical and healthcare …
2
(
2008
)
3
,
pp. 235-245
Persistent link: https://www.econbiz.de/10003929482
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