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~subject:"Öffentlichkeitsarbeit"
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Die Obama-Methode : Strategien...
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Öffentlichkeitsarbeit
USA
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291,694
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20,771
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20,740
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16,996
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14,446
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9,433
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9,388
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8,637
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8,475
Welt
8,470
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8,244
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8,082
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7,566
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7,536
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Kanada
7,242
Comparison
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Wirkungsanalyse
6,859
Canada
6,731
Impact assessment
6,663
Online-Marketing
6,432
Internet marketing
6,334
Konjunktur
6,017
Business cycle
5,707
China
5,502
Wirtschaftswachstum
5,492
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5,401
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63
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Zerfaß, Ansgar
85
Lies, Jan
68
Bruhn, Manfred
59
Röttger, Ulrike
45
Bentele, Günter
42
Heath, Robert L.
39
Coombs, W. Timothy
38
Melewar, T. C.
24
Sriramesh, Krishnamurthy
22
Hussainey, Khaled
18
Scott, David Meerman
18
L'Etang, Jacquie
17
Sievert, Holger
17
Esch, Franz-Rudolf
16
Ingenhoff, Diana
16
Mast, Claudia
16
Szyszka, Peter
16
Verčič, Dejan
16
Adlmaier-Herbst, Dieter Georg
15
Balmer, John M. T.
15
Camilleri, Mark Anthony
15
Ehrmann, Michael
15
Gregory, Anne
15
Holladay, Sherry J.
15
Ihlen, Øyvind
15
Romenti, Stefania
15
Ruler, Betteke van
15
Wiedmann, Klaus-Peter
15
Flieger, Heinz
14
Piwinger, Manfred
14
Podnar, Klement
14
Saxton, Gregory D.
14
Waters, Richard D.
14
Avenarius, Horst
13
Fratzscher, Marcel
13
Grunig, James E.
13
Hoffjann, Olaf
13
Pang, Augustine
13
Rolke, Lothar
13
Tench, Ralph
13
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Springer Fachmedien Wiesbaden
78
Deutsche Public-Relations-Gesellschaft
13
National Bureau of Economic Research
13
Institut für Medienentwicklung und Kommunikation <Frankfurt, Main>
10
Nuclear Energy Agency
8
OECD
8
Verlag Dr. Kovač
8
Herbert von Halem Verlag
6
Europäische Kommission
5
Taylor and Francis
5
Chartered Institute of Public Relations
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Gemeinschaftswerk der Evangelischen Publizistik
4
IGI Global
4
Nomos Verlagsgesellschaft
4
Basel Committee on Banking Supervision
3
Institut für Kommunikations- und Medienwissenschaft <Leipzig>
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Institute of Public Relations
3
International Association of Business Communicators
3
Kanada
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Organisation for Economic Co-operation and Development
3
Peter Lang GmbH
3
Shaker Verlag
3
Springer-Verlag GmbH
3
Uni-Taschenbücher GmbH
3
Universität Bayreuth / Lehrstuhl Wirtschaftsgeographie und Regionalplanung
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Universität Hamburg / Arbeitsbereich Unternehmenskommunikation
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Universität Mannheim
3
W. Kohlhammer GmbH
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Advertising Federation of America / Bureau of Research and Education
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Akademische Gesellschaft für Unternehmensführung & Kommunikation
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Annual Congress of American Industry <51., 1946, New York, NY>
2
Association Technique d'Harmonisation de Cabinets d'Audit et de Conseil
2
BDW, Deutscher Kommunikationsverband
2
Deutsche Landwirtschafts-Gesellschaft
2
Deutscher Industrie- und Handelstag
2
Deutschland <Bundesrepublik> / Statistisches Bundesamt
2
Edward Elgar Publishing
2
European Public Relations Education and Research Association
2
Europäische Kommission / Europäisches Amt für Betrugsbekämpfung
2
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Corporate communications : an international journal
191
Journal of communication management : an international journal
143
SpringerLink / Bücher
107
Journal of business ethics : JOBE
87
Journal of business research : JBR
78
The accounting review : a publication of the American Accounting Association
63
Public Relations : ein Handbuch
52
Corporate social responsibility and environmental management
48
International journal of business communication : IJBC ; a publication of the Association of Business Communication
46
Journal of accounting & economics
44
Corporate reputation review : an international journal
42
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
41
Handbuch Unternehmenskommunikation
40
The global public relations handbook : theory, research, and practice
38
Journal of communication management
36
Research
36
Journal of promotion management : JPM
33
Routledge new directions in public relations and communication research
33
Springer eBook Collection
33
Journal of marketing communications
32
Europäische Hochschulschriften / 5
31
Exploring public relations
30
Management communication quarterly : an international journal
30
Journal of accounting and public policy
29
Business strategy and the environment
27
PR-Praxis
27
Studien zu Theorie und Praxis der Public Relations
27
Organisationskommunikation
25
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
25
International journal of business communication : IJBC : a publication of the Association for Business Communication
24
Accounting, auditing & accountability journal
23
New media and public relations
23
Public Relations
23
The handbook of crisis communication
23
Accounting forum : advancing the interdisciplinary and global connection of accounting research
22
European journal of marketing : EJM
20
Journal of business strategy
20
Nonprofit-PR
20
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
19
Journal of public relations research : a quarterly publication of the Public Relations Division of the Association for Education in Journalism and Mass Communication
19
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ECONIS (ZBW)
8,961
USB Cologne (EcoSocSci)
879
EconStor
58
USB Cologne (business full texts)
7
BASE
5
OLC EcoSci
5
ArchiDok
2
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1
Narrowband influencers and global icons : universality and media compatibility in the communication patterns of political leaders worldwide
Peres, Renana
;
Talwar, Sunali
;
Alter, Liav
;
Elhanan, Michal
- In:
Journal of international marketing
28
(
2020
)
1
,
pp. 48-65
Persistent link: https://www.econbiz.de/10012167089
Saved in:
2
Social media as a tool of political communication
Słomski, Wojciech
- In:
European research studies
26
(
2023
)
2
,
pp. 318-336
Persistent link: https://www.econbiz.de/10014307945
Saved in:
3
Where is your blog?
Esteves, José
- In:
Business strategy review
19
(
2008
)
4
,
pp. 62-67
Persistent link: https://www.econbiz.de/10003788108
Saved in:
4
Users of the world, unite! : the challenges and opportunities of social media
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
53
(
2010
)
1
,
pp. 59-68
Persistent link: https://www.econbiz.de/10003953180
Saved in:
5
Reputation warfare
Gaines-Ross, Leslie
- In:
Harvard business review : HBR
88
(
2010
)
12
,
pp. 70-76
Persistent link: https://www.econbiz.de/10008779305
Saved in:
6
Best Buy's CEO on learning to love social media
Dunn, Brian J.
- In:
Harvard business review : HBR
88
(
2010
)
12
,
pp. 43-48
Persistent link: https://www.econbiz.de/10008779308
Saved in:
7
Den guten Ruf verteidigen
Gaines-Ross, Leslie
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
2
,
pp. 32-40
Persistent link: https://www.econbiz.de/10008809347
Saved in:
8
The Wiki factor : a study of reputation management
DiStaso, Marcia Watson
;
Messner, Marcus
;
Stacks, Don W.
- In:
New media and public relations
,
(pp. 121-133)
.
2007
Persistent link: https://www.econbiz.de/10003553365
Saved in:
9
CSR and new battle lines in online PR war : a case study of the energy sector and its discontents
McQueen, David
- In:
Corporate social responsibility in the digital age
,
(pp. 99-125)
.
2015
Persistent link: https://www.econbiz.de/10010513432
Saved in:
10
Online stakeholder targeting and the acquisition of social media capital
Saxton, Gregory D.
;
Guo, Chao
- In:
International journal of nonprofit & voluntary sector …
19
(
2014
)
4
,
pp. 286-300
Persistent link: https://www.econbiz.de/10011378454
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