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Absatz
Marktforschung
12,325
Market research
6,580
Theorie
1,666
Theory
1,650
Konsumentenverhalten
1,614
Consumer behaviour
1,602
Deutschland
1,354
Germany
1,024
Marketing
966
Vereinigte Staaten
900
Marketingmanagement
699
Marketing management
674
USA
528
Verbraucher
509
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480
Beziehungsmarketing
361
Relationship marketing
361
Marketingtheorie
269
Marketing theory
260
Innovation
248
Qualitative Methode
246
Werbung
246
Befragung
239
Conjoint-Analyse
236
Conjoint analysis
233
Interview
229
Qualitative method
225
Scientific method
224
Wissenschaftliche Methode
224
Bibliometrics
223
Bibliometrie
223
Markenartikel
220
Internet
191
Verbraucherverhalten
177
Absatzpolitik
172
Messung
171
Prognoseverfahren
171
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169
Social web
169
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67
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1
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21
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15
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15
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8
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8
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8
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6
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5
Arbeitspapier
4
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4
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4
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4
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3
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2
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2
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2
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2
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2
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2
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2
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2
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2
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1
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1
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1
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1
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1
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1
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English
157
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102
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63
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5
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4
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1
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1
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1
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Kotler, Philip
4
Bailey, Earl L.
3
Mentzer, John T.
3
Szabó, László
3
Albach, Horst
2
Albaum, Gerald S.
2
Albrecht, Bruno
2
Alexis, Marcus
2
Beckman, Theodore N.
2
Bolt, Gordon John
2
Boyd jr., Harper W.
2
Boyd, Harper W.
2
Brown, Milton P.
2
Cardozo, Richard N.
2
Davidson, William R.
2
Day, Ralph L.
2
Engel, James F.
2
Geiger, Siegfried
2
Green, Paul E.
2
Hancock, Robert Spencer
2
Heidingsfield, Myron Samuel
2
Heyn, Wolfgang
2
Hirst, M.
2
Holloway, Robert J.
2
Holloway, Robert John
2
Hruschka, Harald
2
Kaplan, Robert M.
2
Keegan, Warren J.
2
King, Robert L.
2
Koschnick, Wolfgang J.
2
Levitt, Theodore
2
Littlefield, James E.
2
McCarthy, E. Jerome
2
Meloan, Taylor W.
2
Moon, Mark A.
2
Mulvihill, Donald F.
2
Murdick, Robert Gordon
2
Nenning, Manfred
2
Nepveu-Nivelle, Frédéric
2
Ratti, Giuseppe
2
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American Marketing Association
5
Országos Ms̋zaki Információs Központ és Könyvtár
3
Esomar
2
European Society for Opinion and Marketing Research
2
Mediterranean Social Sciences Research Council in Kairo
2
Nihon Bōeki Shinkōkai
2
American Management Association / Marketing Division
1
American Marketing Association conferences, '66/'77
1
American Public Transit Association, APTA
1
Association francaise de marketing
1
Bundesverband der Deutschen Industrie
1
Deutsche Gesellschaft für Operations-Research / Arbeitsgruppe Prognoseverfahren im Marketing
1
FAO
1
Georgia State University
1
German American Conference on Industrial Marketing <1984, Mainz>
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Ifo-Institut für Wirtschaftsforschung
1
Industrial Marketing Conference 1971
1
Institut Européen d'Administration des Affaires, Cours de Marketing, Bibliothèque et Centre de Documentation
1
Institut für Markt und Verbrauchsforschung
1
Instituttet for Markedsføring i Oslo
1
Internationale Vereinigung Studenten
1
Internationales Arbeitsamt
1
Irish Management Institute
1
M.P.C. and Associates Ltd.
1
Market Research Council
1
Marketing Science Institute
1
München / Universität / Seminar für Absatzwirtschaft
1
National Industrial Conference Board
1
National Transit Marketing Conference
1
Otto-Friedrich-Universität Bamberg
1
Rationalisierungs-Kuratorium der Deutschen Wirtschaft
1
Rumänien / Ministerul Educatiei si Învătămîntului
1
Sales executives club of New York
1
Seminar on Market Research and M.M.I.S
1
Springer Fachmedien Wiesbaden
1
Stanford University / International Center for the Advancement of Management Education
1
U.S. Agency for International Development
1
U.S. Department of Transportation, Urban Mass Transportation Administration, Office of Transit Management
1
Universidad Nacional Mayor de San Marcos, Facultad de Ciencias Económicas y Comerciales, Instituto de Investigaciones Económicas, Departamento de Economia Matemática
1
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Holt, Rinehart and Winston marketing series
5
Wiley marketing series
5
Overseas business reports : OBR
4
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
4
European marketing research review
3
Journal of marketing
3
McGraw-Hill series in marketing
3
Schriften zur Handelsforschung
3
Series / American Marketing Association
3
A century of marketing
2
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
2
Conference Board report
2
Esomar congress
2
European journal of operational research : EJOR
2
Europäische Hochschulschriften / 5
2
International's series in marketing
2
JETRO marketing series
2
Journal of business economics : JBE
2
Kleiner Almanach der Marktforschung
2
Prentice-Hall international series in management
2
Reihe Quantitative Ökonomie : Ökon
2
The Wiley marketing series
2
Warwick research in industrial and business studies
2
(An I.L.O. programmed book)
1
(Prentice-Hall international series in management)
1
(U.S. Dep. of Commerce. Off. of Domestic Commerce. Industrial Series
1
47. National Conference, American Marketing Association, 15.-17.6.1964, Proceedings
1
A Harper International Student Reprint
1
A Publication of the Department of Marketing and Business Logistics, Graduate School of Business Administration, University of Southern California
1
A Szocialista vállalat
1
AMA Bibliography Series, American Marketing Association
1
AMA bibliography series
1
Absatzwirtschaft, Hrsg.: Absatzwirtschaftliche Gesellschaft, Nürnberg, Deutsche Marketing-Vereinigung, Düsseldorf
1
Advances in business and management forecasting
1
American Management Association. Special report
1
American Marketing Association (Chicago). Monograph series
1
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Arbeitspapier / Institut für Markt- und Verbrauchsforschung im Fachbereich Wirtschaftswissenschaft an der Freien Universität Berlin
1
Bamberger betriebswirtschaftliche Beiträge
1
Bank-Betrieb : Zeitschrift für Bankpolitik u. Bankpraxis
1
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ECONIS (ZBW)
326
USB Cologne (EcoSocSci)
3
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Marketing classics : a selection of influential articles
Enis, Ben M.
(
contributor
);
Cox, Keith Kohn
(
contributor
)
-
1985
-
5. ed
Persistent link: https://www.econbiz.de/10000743031
Saved in:
2
Problems in marketing
Brown, Milton P.
;
Cardozo, Richard N.
;
Cunningham, Scott M.
-
1968
-
4. ed
Persistent link: https://www.econbiz.de/10000554491
Saved in:
3
Management perspectives in marketing
Boone, Louis E.
;
Boone, Louis Eugene
-
1972
Persistent link: https://www.econbiz.de/10000555933
Saved in:
4
The marketing mystique
MacKay, Edward S.
-
1972
Persistent link: https://www.econbiz.de/10000556066
Saved in:
5
Market and sales forecasting - a total approach
Bolt, Gordon John
-
1971
Persistent link: https://www.econbiz.de/10000556398
Saved in:
6
Principles of marketing
Diamond, Jay
;
Pintel, Gerald
-
1972
Persistent link: https://www.econbiz.de/10000556589
Saved in:
7
The social dynamics of marketing
Berenson, Conrad
;
Eilbirt, Henry
-
1973
Persistent link: https://www.econbiz.de/10000556727
Saved in:
8
Marketing
Beckman, Theodore N.
;
Davidson, William R.
;
Talarzyk, …
-
1973
-
9. ed
Persistent link: https://www.econbiz.de/10000556850
Saved in:
9
Marketing: management and social change
Hartley, Robert F.
-
1972
Persistent link: https://www.econbiz.de/10000556982
Saved in:
10
Marketing, conjunctura si prospectarea pietelor internationale
Zamfir, A.
-
1974
Persistent link: https://www.econbiz.de/10000557515
Saved in:
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