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Stochastische, evolutive Absat...
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Absatz
Marktforschung
12,326
Market research
6,580
Marketingtheorie
3,052
Marketing theory
2,952
Theorie
2,217
Theory
2,197
Konsumentenverhalten
1,907
Consumer behaviour
1,895
Marketing
1,733
Deutschland
1,486
Marketingmanagement
1,198
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1,163
Germany
1,140
Vereinigte Staaten
912
USA
823
United States
770
Relationship marketing
653
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651
Verbraucher
536
Absatztheorie
361
Bibliometrics
359
Bibliometrie
359
Markenführung
315
Brand management
313
Werbung
307
Innovation
298
Markenartikel
280
Scientific method
257
Wissenschaftliche Methode
257
Qualitative Methode
255
Conjoint-Analyse
247
Conjoint analysis
244
Befragung
241
Qualitative method
234
Interview
231
Service-Dominant Logic
220
Service-dominant logic
220
History of economic thought
212
Markenimage
212
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8
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4
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Book / Working Paper
308
Article
69
Journal
1
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Hochschulschrift
25
Article in journal
15
Aufsatz in Zeitschrift
15
Aufsatzsammlung
11
Graue Literatur
10
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10
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8
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7
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6
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5
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5
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5
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5
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4
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4
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4
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3
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3
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2
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2
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2
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2
Dictionary (multilingual)
2
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2
Enzyklopädie
2
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2
Fallstudiensammlung
1
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1
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English
179
Undetermined
105
German
87
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5
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4
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1
Italian
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1
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Romanian
1
Spanish
1
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Kotler, Philip
4
Tietz, Bruno
4
Albach, Horst
3
Bailey, Earl L.
3
Berndt, Ralph
3
Bolt, Gordon John
3
Cansier, Adrienne
3
Levitt, Theodore
3
Mentzer, John T.
3
Naert, Philippe A.
3
Szabó, László
3
Albaum, Gerald S.
2
Albrecht, Bruno
2
Alexis, Marcus
2
Bartels, Robert D. W.
2
Beckman, Theodore N.
2
Boone, Louis E.
2
Boyd jr., Harper W.
2
Boyd, Harper W.
2
Brown, Milton P.
2
Bruse, Helmut
2
Böcker, Franz
2
Cardozo, Richard N.
2
Davidson, William R.
2
Day, Ralph L.
2
Engel, James F.
2
Geiger, Siegfried
2
Green, Paul E.
2
Gutenberg, Erich
2
Hancock, Robert Spencer
2
Hansen, Harry L.
2
Heidingsfield, Myron Samuel
2
Hermanns, Arnold
2
Heyn, Wolfgang
2
Hirst, M.
2
Holloway, Robert J.
2
Holloway, Robert John
2
Hruschka, Harald
2
Kaplan, Robert M.
2
Keegan, Warren J.
2
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American Marketing Association
7
Országos Ms̋zaki Információs Központ és Könyvtár
3
Esomar
2
European Society for Opinion and Marketing Research
2
Mediterranean Social Sciences Research Council in Kairo
2
Nihon Bōeki Shinkōkai
2
American Management Association
1
American Management Association / Marketing Division
1
American Marketing Association conferences, '66/'77
1
American Public Transit Association, APTA
1
Association francaise de marketing
1
Bundesverband der Deutschen Industrie
1
Deutsche Gesellschaft für Operations-Research / Arbeitsgruppe Prognoseverfahren im Marketing
1
FAO
1
Georgia State University
1
German American Conference on Industrial Marketing <1984, Mainz>
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Ifo-Institut für Wirtschaftsforschung
1
Industrial Marketing Conference 1971
1
Institut Européen d'Administration des Affaires, Cours de Marketing, Bibliothèque et Centre de Documentation
1
Institut für Markt und Verbrauchsforschung
1
Instituttet for Markedsføring i Oslo
1
Internationale Vereinigung Studenten
1
Internationales Arbeitsamt
1
Irish Management Institute
1
M.P.C. and Associates Ltd.
1
Macro-Marketing Seminar <1976, Boulder, Colo.>
1
Market Research Council
1
Marketing Science Institute
1
München / Universität / Seminar für Absatzwirtschaft
1
National Industrial Conference Board
1
National Transit Marketing Conference
1
Otto-Friedrich-Universität Bamberg
1
Rationalisierungs-Kuratorium der Deutschen Wirtschaft
1
Rumänien / Ministerul Educatiei si Învătămîntului
1
Sales executives club of New York
1
Seminar on Market Research and M.M.I.S
1
Springer Fachmedien Wiesbaden
1
Stanford University / International Center for the Advancement of Management Education
1
U.S. Agency for International Development
1
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Holt, Rinehart and Winston marketing series
5
Wiley marketing series
5
McGraw-Hill series in marketing
4
Overseas business reports : OBR
4
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
4
A century of marketing
3
European marketing research review
3
Journal of marketing
3
Schriften zur Handelsforschung
3
Series / American Marketing Association
3
Springer-Lehrbuch
3
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
2
Business horizons
2
Conference Board report
2
Esomar congress
2
European journal of operational research : EJOR
2
Europäische Hochschulschriften / 5
2
International's series in marketing
2
JETRO marketing series
2
Journal of business economics : JBE
2
Kleiner Almanach der Marktforschung
2
Praeger special studies
2
Prentice-Hall international series in management
2
Reihe Quantitative Ökonomie : Ökon
2
Schriftenreihe des Instituts für Kredit- und Versicherungswirtschaft, Abteilung Bankbetriebslehre
2
The Wiley marketing series
2
Warwick research in industrial and business studies
2
(An I.L.O. programmed book)
1
(Prentice-Hall international series in management)
1
(U.S. Dep. of Commerce. Off. of Domestic Commerce. Industrial Series
1
47. National Conference, American Marketing Association, 15.-17.6.1964, Proceedings
1
A Harper International Student Reprint
1
A Publication of the Department of Marketing and Business Logistics, Graduate School of Business Administration, University of Southern California
1
A Szocialista vállalat
1
AMA Bibliography Series, American Marketing Association
1
AMA bibliography series
1
AMA proceedings series
1
Absatzwirtschaft, Hrsg.: Absatzwirtschaftliche Gesellschaft, Nürnberg, Deutsche Marketing-Vereinigung, Düsseldorf
1
Advances in business and management forecasting
1
Allgemeine Betriebswirtschaftslehre für Studium und Praxis
1
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ECONIS (ZBW)
373
USB Cologne (EcoSocSci)
5
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1
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1
Marketing
Beckman, Theodore N.
;
Davidson, William R.
;
Talarzyk, …
-
1973
-
9. ed
Persistent link: https://www.econbiz.de/10000556850
Saved in:
2
Marketing
Heskett, James L.
-
1976
Persistent link: https://www.econbiz.de/10000557977
Saved in:
3
Marketing Handbook
Nystrom, Paul H.
(
ed.
);
Frey, Albert W.
(
contributor
)
-
1954
Persistent link: https://www.econbiz.de/10000608368
Saved in:
4
Marketing handbook
Frey, Albert Wesley
(
ed.
);
Albaum, Gerald
(
contributor
)
-
1965
-
2. Aufl
Persistent link: https://www.econbiz.de/10000608575
Saved in:
5
Marketing management : readings in operational effectiveness
Shapiro, Stanley J.
-
1974
Persistent link: https://www.econbiz.de/10000329047
Saved in:
6
Marketing
Heidingsfield, Myron Samuel
-
1968
-
2d ed., rev. and enl
Persistent link: https://www.econbiz.de/10000679620
Saved in:
7
Doctoral programs in marketing
Littlefield, James E.
(
contributor
); …
-
1977
Persistent link: https://www.econbiz.de/10000660645
Saved in:
8
Marketing
Beckman, Theodore N.
;
Davidson, William R.
-
1967
-
8. ed
Persistent link: https://www.econbiz.de/10000674791
Saved in:
9
Models, measurement and marketing : a special project of the Market Research Council
Langhoff, Peter
(
contributor
)
-
1965
Persistent link: https://www.econbiz.de/10000674811
Saved in:
10
Modern marketing thought
Westing, John Howard
;
Albaum, Gerald S.
-
1975
-
3. ed
Persistent link: https://www.econbiz.de/10000042154
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