Marketing handbook
ed. by Albert Wesley Frey. With the assistance of Gerald Albaum
| Year of publication: |
1965 ; 2. Aufl
|
|---|---|
| Other Persons: | Frey, Albert Wesley (ed.) ; Albaum, Gerald (contributor) |
| Publisher: |
New York : Ronald Press |
| Subject: | Marktforschung | Absatz | Markttechnik | Vereinigte Staaten | Marketing | Marketingmanagement | Marketing management | USA | United States | Marketingtheorie | Marketing theory |
| Extent: | getr. Pag |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000608575