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Absatz und Verbrauch
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Darden, William R.
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Reynolds, Fred D.
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Predicting opinion leadership for women's clothing fashions
Reynolds, Fred D.
;
Darden, William R.
- In:
Combined proceedings (Spring Conference + Fall Conference)
(
1972
),
pp. 434-438
Persistent link: https://www.econbiz.de/10003521571
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