Similar Search Results

Olšanová, Květa - In: Central European business review : CEBR 3 (2014) 3, pp. 7-15

Persistent link: https://www.econbiz.de/10010529020

Huang, Rui; Yang, Muzhe - In: Journal of public policy & marketing : JPP & M ; an … 32 (2013) 2, pp. 207-222

Persistent link: https://www.econbiz.de/10010228558

Rhodes, Andrew; Wilson, Christopher - 2015

Persistent link: https://www.econbiz.de/10011412784

Olšanová, Květa - In: Central European business review : CEBR 2 (2013) 3, pp. 43-50

Persistent link: https://www.econbiz.de/10010344402

Jiménez, David López; Dittmar, Eduardo Carlos; … - In: Journal of business ethics : JBE 171 (2021) 4, pp. 709-718

Persistent link: https://www.econbiz.de/10012588906

An, Soontae; Kang, Hannah - In: International journal of internet marketing and … 16 (2022) 3, pp. 297-316

Persistent link: https://www.econbiz.de/10013256311

An, Soontae; Kang, Hannah; Jin, Hyun Seung - In: Journal of promotion management : JPM 24 (2018) 2, pp. 270-291

Persistent link: https://www.econbiz.de/10011875404

Perelló-Oliver, Salvador; Muela-Molina, Clara - In: Journal of marketing communications 25 (2019) 5, pp. 553-569

Persistent link: https://www.econbiz.de/10012203336

Belanche, Daniel - In: Journal of marketing communications 25 (2019) 7, pp. 685-701

Persistent link: https://www.econbiz.de/10012203358

Johnson, Garrett A.; Shriver, Scott K.; Du, Shaoyin - In: Marketing science : the marketing journal of the … 39 (2020) 1, pp. 33-51

Persistent link: https://www.econbiz.de/10012183069