//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Advertising regulation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Cross-cultural buyer behavior
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising regulation
Advertising
54
Werbung
47
Consumer behaviour
32
Konsumentenverhalten
32
Advertising effects
29
Werbewirkung
29
USA
28
United States
26
International marketing
18
Internationales Marketing
16
Internet marketing
12
Online-Marketing
12
Brand management
11
Markenführung
11
Brand image
9
Markenimage
9
Corporate Social Responsibility
8
Corporate social responsibility
8
Theorie
8
Theory
8
Marketing management
7
Marketingmanagement
7
EU countries
6
EU-Staaten
6
Multinationales Unternehmen
6
Regulation
6
South Korea
6
Transnational corporation
6
Bibliometrics
5
Bibliometrie
5
Regulierung
5
Social Web
5
Social web
5
Standardisierung
5
Standardization
5
Südkorea
5
Welt
5
World
5
Agriculture
4
more ...
less ...
Type of publication
All
Article
3
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
4
Author
All
Taylor, Charles Raymond
4
Cannon, Hugh M.
1
Capella, Michael L.
1
Rennhak, Carsten
1
Rotfeld, Herbert Jack
1
Schwaiger, Manfred
1
Webster, Cynthia
1
more ...
less ...
Published in...
All
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of advertising research
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effect of cigarette advertising bans on consumption : a meta-analysis
Capella, Michael L.
;
Taylor, Charles Raymond
;
Webster, …
- In:
Journal of advertising : official publication of the …
37
(
2008
)
2
,
pp. 7-18
Persistent link: https://www.econbiz.de/10003732268
Saved in:
2
Special issue on advertising regulation and self-regulation
Taylor, Charles Raymond
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003931071
Saved in:
3
The advertising regulation and self-regulation issues ripped from the headlines with (sometimes missed) opportunities for disciplined multidisciplinary research
Rotfeld, Herbert Jack
;
Taylor, Charles Raymond
- In:
Journal of advertising : official publication of the …
38
(
2009
)
4
,
pp. 5-14
Persistent link: https://www.econbiz.de/10003931087
Saved in:
4
Can comparative advertising be effective in Germany? : a tale of two campaigns
Schwaiger, Manfred
;
Rennhak, Carsten
;
Taylor, Charles …
- In:
Journal of advertising research
47
(
2007
)
1
,
pp. 2-13
Persistent link: https://www.econbiz.de/10003609556
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->