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~subject:"Aufsatzsammlung"
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Aufsatzsammlung
Consumer behaviour
41
Konsumentenverhalten
41
Lieferantenmanagement
23
Supplier relationship management
23
Theory
23
Beziehungsmarketing
22
Relationship marketing
22
Theorie
22
USA
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United States
19
Marketing
18
Brand management
16
Markenführung
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Innovation
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Strategisches Management
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Unternehmenserfolg
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B-to-B-Marketing
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Business-to-business marketing
12
Configuration
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Firm performance
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Tourismus
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Gastgewerbe
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Hospitality industry
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Management
10
Marktforschung
10
Strategic management
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Competitive advantage
9
Narrative Methode
9
Narrative method
9
Tourism
9
Unternehmensnetzwerk
9
Vereinigte Staaten
9
Wettbewerbsvorteil
9
Bangladesch
8
Bangladesh
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Business network
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Complexity
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Decision
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Entscheidung
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Book / Working Paper
13
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English
9
Undetermined
4
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Woodside, Arch G.
13
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Advances in business marketing and purchasing
10
Source
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USB Cologne (EcoSocSci)
13
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1
Case studies for industrial and business marketing
Woodside, Arch G.
(
contributor
)
- In:
Advances in business marketing and purchasing
7
(
1996
)
Persistent link: https://www.econbiz.de/10004878065
Saved in:
2
Creating and managing international joint ventures
Woodside, Arch G.
(
contributor
)
-
1996
Persistent link: https://www.econbiz.de/10004306076
Saved in:
3
Managing product innovation
Woodside, Arch G.
(
contributor
)
- In:
Advances in business marketing and purchasing
13
(
2005
)
Persistent link: https://www.econbiz.de/10004877641
Saved in:
4
Consumer psychology of tourism, hospitality and leisure
Woodside, Arch G.
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10004825123
Saved in:
5
Training exercises for improving sensemaking skills : with solutions
Woodside, Arch G.
(
contributor
)
- In:
Advances in business marketing and purchasing
8
(
1999
)
Persistent link: https://www.econbiz.de/10004902076
Saved in:
6
Getting better at sensemaking
Woodside, Arch G.
(
contributor
)
- In:
Advances in business marketing and purchasing
9
(
2000
)
Persistent link: https://www.econbiz.de/10004902098
Saved in:
7
Essays by distinguished marketing scholars of the Society for Marketing Advances
Woodside, Arch G.
(
contributor
)
- In:
Advances in business marketing and purchasing
11
(
2002
)
Persistent link: https://www.econbiz.de/10004902755
Saved in:
8
Creating and managing superior customer value
Woodside, Arch G.
(
contributor
)
- In:
Advances in business marketing and purchasing
14
(
2009
)
Persistent link: https://www.econbiz.de/10004928108
Saved in:
9
Evaluating marketing actions and outcomes
Woodside, Arch G.
(
contributor
)
- In:
Advances in business marketing and purchasing
12
(
2003
)
Persistent link: https://www.econbiz.de/10004877961
Saved in:
10
Designing winning products
Woodside, Arch G.
(
contributor
)
- In:
Advances in business marketing and purchasing
10
(
2000
)
Persistent link: https://www.econbiz.de/10004878025
Saved in:
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