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~subject:"B-to-B-Marketing"
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Subject
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B-to-B-Marketing
South Africa
17,670
Lieferantenmanagement
17,342
Supplier relationship management
17,295
Südafrika
17,078
Lieferkette
5,844
Supply chain
5,840
Smallholders
3,974
Kleinbauern
3,888
Theorie
3,783
Theory
3,756
Lebensmitteleinzelhandel
3,244
Food retailing
2,991
Deutschland
2,417
Beziehungsmarketing
2,381
Relationship marketing
2,374
Germany
2,298
Konsumentenverhalten
1,795
Consumer behaviour
1,789
USA
1,637
Unternehmensnetzwerk
1,614
Business network
1,611
United States
1,604
Supplier evaluation
1,593
Lieferantenbewertung
1,591
Southern Africa
1,561
Südliches Afrika
1,515
Business-to-business marketing
1,461
Electronic Commerce
1,377
E-commerce
1,364
Unternehmenskooperation
1,352
Inter-firm cooperation
1,296
Einzelhandel
1,242
Beschaffung
1,236
KMU
1,225
SME
1,224
Retail trade
1,215
Procurement
1,188
India
1,133
Innovation
1,116
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Undetermined
745
Free
159
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Article
1,195
Book / Working Paper
263
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Article in journal
1,110
Aufsatz in Zeitschrift
1,110
Aufsatz im Buch
84
Book section
84
Hochschulschrift
54
Thesis
45
Collection of articles of several authors
33
Sammelwerk
33
Graue Literatur
24
Non-commercial literature
24
Case study
17
Fallstudie
17
Lehrbuch
15
Arbeitspapier
13
Bibliografie enthalten
13
Bibliography included
13
Working Paper
13
Aufsatzsammlung
12
Conference paper
12
Konferenzbeitrag
12
Textbook
12
Reprint
5
Handbook
4
Handbuch
4
Ratgeber
4
Guidebook
3
Konferenzschrift
2
Conference proceedings
1
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1
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1
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1
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English
1,340
German
116
Polish
2
French
1
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Svensson, Göran
19
Kleinaltenkamp, Michael
16
Ulaga, Wolfgang
12
Naudé, Peter
11
Kowalkowski, Christian
10
Sharma, Arun
10
Johnston, Wesley J.
9
Keränen, Joona
9
Sharma, Piyush
9
Casidy, Riza
8
Corsaro, Daniela
8
Høgevold, Nils M.
8
Jacob, Frank
7
Mohan, Mayoor
7
Mora Cortez, Roberto
7
Rodríguez, Rocío
7
Sridhar, Shrihari
7
Agnihotri, Raj
6
Backhaus, Klaus
6
Brennan, Ross
6
Henneberg, Stephan
6
La Rocca, Antonella
6
Nyadzayo, Munyaradzi W.
6
Rangarajan, Deva
6
Roberts-Lombard, Mornay
6
Snehota, Ivan
6
Voeth, Markus
6
Zolkiewski, Judy
6
Andersen, Poul Houman
5
Barnes, Bradley R.
5
Chatterjee, Sheshadri
5
Christodoulides, George
5
Cova, Bernard
5
Ehret, Michael
5
Gil Saura, Irene
5
Grewal, Rajdeep
5
Holmlund, Maria
5
Homburg, Christian
5
Høgevold, Nils
5
Jalkala, Anne
5
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F.A.Z.-Institut für Management-, Markt- und Medieninformationen
2
Infoteam Sales Process Consulting
2
Fördergesellschaft Marketing an der Universität Augsburg
1
Springer Fachmedien Wiesbaden
1
Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
346
The journal of business & industrial marketing
150
Journal of business research : JBR
77
Journal of business-to-business marketing
76
SpringerLink / Bücher
12
Journal of marketing
11
Journal of the Academy of Marketing Science
10
Marketing intelligence & planning
10
Journal of personal selling & sales management
8
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
8
Journal of strategic marketing
8
The journal of personal selling & sales management : JPSSM
8
Gabler Edition Wissenschaft / Business-to-Business-Marketing
7
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of customer behaviour
6
Journal of marketing research
6
Journal of service research
6
Springer eBook Collection / Business and Economics
6
Business-to-business marketing management : strategies, cases and solutions
5
International journal of procurement management
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
The journal of services marketing
5
The service industries journal
5
Asia Pacific journal of marketing and logistics
4
Berichte aus der Betriebswirtschaft
4
Cogent business & management
4
European journal of marketing
4
European journal of marketing : EJM
4
Gabler Edition Wissenschaft
4
Gabler Research
4
International business and economics research journal
4
International journal of services and operations management
4
Journal of business market management : JBM
4
Journal of marketing analytics : JMA
4
Journal of marketing management : MM
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of revenue and pricing management
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
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Source
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ECONIS (ZBW)
1,458
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1
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10
of
1,458
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relevance
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date (newest first)
date (oldest first)
1
A relationship governance perspective of organizational buyers' supplier choice decisions
Gao, Tao
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
4
,
pp. 328-342
Persistent link: https://www.econbiz.de/10011820619
Saved in:
2
Kundenelimination und negatives Word-of-Mouth auf BtoB-Märkten
Buyun, Inna
-
2013
Persistent link: https://www.econbiz.de/10010199185
Saved in:
3
Tradeoffs in supplier attribute ratings in supplier selection across strategic versus non-strategic purchases
Boone, Derrick <Sr.>
;
Steward, Michelle D.
;
Narus, James A.
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 97-109
Persistent link: https://www.econbiz.de/10012259322
Saved in:
4
Distributors' customer-driving capability under supplier encroachment
Wang, Meng
;
Zhao, Danyang
;
Gu, Flora Fang
- In:
Industrial marketing management : the international …
94
(
2021
),
pp. 52-65
Persistent link: https://www.econbiz.de/10012513120
Saved in:
5
Competence is power : how digital influencers impact buying decisions in B2B markets
Crisafulli, Benedetta
;
Quamina, La Toya
;
Singh, Jaywant
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 384-399
Persistent link: https://www.econbiz.de/10013326942
Saved in:
6
Sources of information about suppliers used in purchasing processes on the B2B market
Urbaniak, Maciej
;
Cyplik, Piotr
- In:
European research studies
25
(
2022
)
2B
,
pp. 126-137
Persistent link: https://www.econbiz.de/10013532094
Saved in:
7
Integration von Kunden und Lieferanten : Analyse langfristiger Geschäftsbeziehungen auf Businessmärkten
Schwaner, Jost
-
1996
Persistent link: https://www.econbiz.de/10000610590
Saved in:
8
META-RELQUAL construct validation : a South African study
Mpinganjira, Mercy
;
Svensson, Göran
;
Mysen, Tore
- In:
African journal of economic and management studies : AJEMS
6
(
2015
)
4
,
pp. 453-465
Persistent link: https://www.econbiz.de/10011525625
Saved in:
9
Customer satisfaction as a mediator between causes (trust and communication) and the outcome (customer loyalty) in business-to-business relationship marketing in the South African...
Mbango, Phineas
;
Phiri, M. A.
- In:
Journal of governance and regulation : international …
4
(
2015
)
3
,
pp. 79-88
Persistent link: https://www.econbiz.de/10011609458
Saved in:
10
Virtue ethics in buyer-supplier relationships : a South African study
Mpinganjira, Mercy
;
Roberts-Lombard, Mornay
;
Svensson, …
- In:
International journal of business governance and ethics …
15
(
2021
)
3
,
pp. 285-302
Persistent link: https://www.econbiz.de/10012596413
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