//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"B-to-B-Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Marketing Science Institute :...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
B-to-B-Marketing
Einzelhandel
19
USA
19
United States
18
Retail trade
15
Distribution channel
13
Management
13
Marketing
13
Vertriebsweg
13
Lieferantenmanagement
11
Supplier relationship management
11
Strategisches Management
9
Verkauf
9
Beziehungsmarketing
8
Relationship marketing
8
Selling
7
Handelsmanagement
6
Retail management
6
Salespeople
6
Strategic management
6
Verkaufspersonal
6
Auction theory
5
Auktionstheorie
5
Business-to-business marketing
5
E-commerce
5
Electronic Commerce
5
Firm performance
5
Marketing management
5
Marketingmanagement
5
Unternehmenserfolg
5
Advertising media
4
Business network
4
Kaufentscheidung
4
Media usage
4
Mediennutzung
4
Multimedia
4
Purchase decision
4
Theorie
4
Theory
4
Unternehmensnetzwerk
4
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Aufsatz im Buch
2
Book section
2
Language
All
English
5
Author
All
Jap, Sandy D.
3
Weitz, Barton A.
2
Boyer, Stefanie L.
1
Bradford, Kevin
1
Bradford, Kevin Duane
1
Haruvy, Ernan
1
Liu, Yongmei
1
Reibstein, Dave
1
Shi, Yuying
1
Xu, Jun
1
more ...
less ...
Published in...
All
Handbook of business-to-business marketing
2
Journal of marketing theory and practice : JMTP
1
Journal of personal selling & sales management
1
Marketing letters : a journal of research in marketing
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Introduction to the special issue on B2B research
Jap, Sandy D.
;
Reibstein, Dave
- In:
Marketing letters : a journal of research in marketing
21
(
2010
)
3
,
pp. 207-209
Persistent link: https://www.econbiz.de/10003998106
Saved in:
2
Designing B2B markets
Haruvy, Ernan
;
Jap, Sandy D.
- In:
Handbook of business-to-business marketing
,
(pp. 639-656)
.
2012
Persistent link: https://www.econbiz.de/10009500110
Saved in:
3
The big spaces in sales negotiation research
Boyer, Stefanie L.
;
Jap, Sandy D.
- In:
Journal of personal selling & sales management
42
(
2022
)
2
,
pp. 181-192
Persistent link: https://www.econbiz.de/10013361679
Saved in:
4
Harnessing internal support to enhance customer relationships : the role of networking, helping, and allocentrism
Bradford, Kevin Duane
;
Liu, Yongmei
;
Shi, Yuying
; …
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
2
,
pp. 140-158
Persistent link: https://www.econbiz.de/10012181613
Saved in:
5
Salesperson effectiveness : a behavioral perspective
Bradford, Kevin
;
Weitz, Barton A.
- In:
Handbook of business-to-business marketing
,
(pp. 417-432)
.
2012
Persistent link: https://www.econbiz.de/10009500136
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->