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A probit model with structured covariance for similarity effects and source of volume calculations

Dotson, Jeffrey P.; Howell, John R.; Brazell, Jeff D.; … - In: Journal of marketing research : JMR 55 (2018) 1, pp. 35-47

Persistent link: https://www.econbiz.de/10011819640

Studying the level-effect in conjoint analysis : an application of efficient experimental designs for hyper-parameter estimation

Liu, Qing; Dean, Angela; Bakken, David; Allenby, Greg M. - In: Quantitative marketing and economics : QME 7 (2009) 1, pp. 69-93

Persistent link: https://www.econbiz.de/10003831620

Bayesian Designs for Hierarchical Linear Models

Liu, Qing; Dean, Angela; Allenby, Greg M. - 2014

Two Bayesian optimal design criteria for hierarchical linear models are discussed - the psi_beta criterion for the estimation of individual-level parameters beta, and the psi_theta criterion for the estimation of hyper-parameters theta. While the psi_beta criterion involves only the...

Persistent link: https://www.econbiz.de/10014197346

Bayesian nonparametric spatial modeling with dirichlet process mixing

Gelfand, Alan E.; Kottas, Athanasios; MacEachern, Steven N. - In: Journal of the American Statistical Association : JASA 100 (2005) 471, pp. 1021-1035

Persistent link: https://www.econbiz.de/10003107963

Familial inference : tests for hypotheses on a family of centres

Thompson, Ryan; Forbes, Catherine Scipione; MacEachern, … - 2023

Persistent link: https://www.econbiz.de/10014452555

An integrated model of discrete choice and response time

Otter, Thomas; Allenby, Greg M.; Zandt, Trish van - In: Journal of marketing research : JMR 45 (2008) 5, pp. 593-607

Persistent link: https://www.econbiz.de/10003770584

Capturing unobserved consumer heterogeneity using the Bayesian heterogeneity model

Frühwirth-Schnatter, Sylvia; Tüchler, Regina; Otter, … - In: Adaptive information systems and modelling in economics …, (pp. 57-70). 2005

Persistent link: https://www.econbiz.de/10003319808

Measurement of own- and cross-price effects

Liu, Qing; Otter, Thomas; Allenby, Greg M. - In: Handbook of pricing research in marketing, (pp. 61-75). 2009

Persistent link: https://www.econbiz.de/10003819666

Successive sample selection and its relevance for management decisions

Wachtel, Stephan; Otter, Thomas - In: Marketing science : the marketing journal of the … 32 (2013) 1, pp. 170-185

Persistent link: https://www.econbiz.de/10009725685

The dimensionality of customer satisfaction survey responses and implications for driver analysis

Büschken, Joachim; Otter, Thomas; Allenby, Greg M. - In: Marketing science : the marketing journal of the … 32 (2013) 4, pp. 533-553

Persistent link: https://www.econbiz.de/10009787941