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Befragung
Marktforschung
23
Consumer behaviour
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Konsumentenverhalten
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USA
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Marketing
15
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14
Internationales Marketing
12
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Digitalisierung
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Direct marketing
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English
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Albaum, Gerald S.
5
Wiley, James B.
4
Smith, Scott M.
3
Albaum, Gerald
2
Han, Vallen
2
Roster, Catherine A.
2
Thirkell, Peter
2
Evangelista, Felicitas
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Golden, Linda L.
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Poon, Patrick
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Asia Pacific journal of marketing and logistics
2
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of business research : JBR
1
Journal of marketing management : MM
1
Qualitative market research : an international journal
1
The marketing review
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ECONIS (ZBW)
7
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1
A multi-group analysis of online survey respondent data quality : comparing a regular USA consumer panel to MTurk samples
Smith, Scott M.
;
Roster, Catherine A.
;
Golden, Linda L.
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3139-3148
Persistent link: https://www.econbiz.de/10011507956
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2
Topic sensitivity and research design : effects on internet survey respondents' motives
Albaum, Gerald S.
;
Roster, Catherine A.
;
Smith, Scott M.
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
1
,
pp. 147-161
Persistent link: https://www.econbiz.de/10011510257
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3
Selecting techniques for use in an internet survey
Wiley, James B.
;
Han, Vallen
;
Albaum, Gerald
;
Thirkell, …
- In:
Asia Pacific journal of marketing and logistics
21
(
2009
)
4
,
pp. 455-474
Persistent link: https://www.econbiz.de/10003905832
Saved in:
4
Visiting item non-responses in internet survey data collection
Albaum, Gerald S.
;
Wiley, James B.
;
Roster, Catherine
; …
- In:
International journal of market research : JMRS ; the …
53
(
2011
)
5
,
pp. 687-703
Persistent link: https://www.econbiz.de/10009373434
Saved in:
5
Applying theory to structure respondents ̕stated motivations for participating in web surveys
Han, Vallen
;
Albaum, Gerald
;
Wiley, James B.
;
Thirkell, …
- In:
Qualitative market research : an international journal
12
(
2009
)
4
,
pp. 428-442
Persistent link: https://www.econbiz.de/10003893316
Saved in:
6
Using response behaviour theory to solicit survey participation in consumer research : an empirical study
Evangelista, Felicitas
;
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of marketing management : MM
28
(
2012
)
9/10
,
pp. 1174-1189
Persistent link: https://www.econbiz.de/10009615197
Saved in:
7
A conceptual framework for structuring internet-based marketing survey research
Wiley, James B.
;
Albaum, Gerald S.
- In:
The marketing review
16
(
2016
)
1
,
pp. 27-46
Persistent link: https://www.econbiz.de/10011597672
Saved in:
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