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Improving theory use in social marketing : the TITE four-step theory application process
Willmott, Taylor Jade; Rundle-Thiele, Sharyn - In: Journal of social marketing : JSOCM 12 (2022) 2, pp. 222-255
Persistent link: https://www.econbiz.de/10013274476
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Toward an understanding of donor loyalty : demographics, personality, persuasion, and revenue
O'Reilly, Norm; Ayer, Steven; Pegoraro, Ann; Leonard, … - In: Journal of nonprofit & public sector marketing 24 (2012) 1, pp. 65-81
Persistent link: https://www.econbiz.de/10009531937
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Preventing littering : it's not all about sticks!
Al-mosa, Yara; Parkinson, Joy; Rundle-Thiele, Sharyn - In: Journal of nonprofit & public sector marketing 34 (2022) 4, pp. 371-394
Persistent link: https://www.econbiz.de/10013417406
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Reducing plastic waste in the workplace : a program evaluation
Mathew, Alieena; Isbanner, Sebastian; Rundle-Thiele, Sharyn - In: Journal of social marketing : JSOCM 14 (2024) 2, pp. 228-249
Persistent link: https://www.econbiz.de/10015061325