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Antecedents to value diminution : a dyadic perspective
Vafeas, Mario; Hughes, Tim; Hilton, Toni - In: Marketing theory 16 (2016) 4, pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
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Co-production and self-service : the application of Service-Dominant Logic
Hilton, Toni; Hughes, Tim - In: Journal of marketing management : MM 29 (2013) 7/8, pp. 861-881
Persistent link: https://www.econbiz.de/10009790970
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Value propositions : a service ecosystems perspective
Frow, Pennie; McColl-Kennedy, Janet R.; Hilton, Toni; … - In: Marketing theory 14 (2014) 3, pp. 327-351
Persistent link: https://www.econbiz.de/10010461901
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Happiness and co-creation of value : playing the blues
Hughes, Tim; Vafeas, Mario - In: Marketing theory 21 (2021) 4, pp. 579-589
Persistent link: https://www.econbiz.de/10012660678
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Marketing agency/client service-for-service provision in an age of digital transformation
Hughes, Tim; Vafeas, Mario - In: Journal of business-to-business marketing 26 (2019) 3/4, pp. 265-280
Persistent link: https://www.econbiz.de/10012196308