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Betriebsführung
Marketing management
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Greenley, Gordon E.
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European journal of operational research : EJOR
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The relationship of strategic and marketing plans
Greenley, Gordon E.
- In:
European journal of operational research : EJOR
27
(
1986
)
1
,
pp. 17-24
Persistent link: https://www.econbiz.de/10003563293
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