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How does attachment style influence the brand attachment : brand trust and brand loyalty chain in adolescents?
Bidmon, Sonja - In: International journal of advertising : the quarterly … 36 (2017) 1, pp. 164-189
Persistent link: https://www.econbiz.de/10011687910
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Switching intentions : a case of Saudi Arabian hypermarkets
Jabeen, Samrena; Abu Bakar bin Abdul Hamid; Ur Rehman, Saif - In: International journal of economics and financial issues … 5 (2015) 1, pp. 215-222
Persistent link: https://www.econbiz.de/10011661399
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Marketing mix and customer equity of SPA brands : cross-cultural perspectives
Lee, Chang Han; Ko, Eunju; Tikkanen, Henrikki; Phan, … - In: Journal of business research : JBR 67 (2014) 10, pp. 2155-2163
Persistent link: https://www.econbiz.de/10010400096
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Reinventing the customer shopping experience : value (co-)creation, shopping motivations and typologies in curated fashion retailing
Sebald, Anna Kathrin - 2018
Persistent link: https://www.econbiz.de/10011974137
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Motive der Markenwahl bei Lebensmitteln : Kunden zwischen Loyalität und Abwechslungsstreben
Schulz, Wiebke - 2006 - Als Ms. gedr.
Persistent link: https://www.econbiz.de/10003355405
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Referenzeffekte von Multi-Item-Promotions
Knaf, Michael - 2009 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003809823
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Messung und Steuerung der Markenbeziehungsqualität : eine branchenübergreifende Studie im Konsumgütermarkt
Eichen, Falko - 2010 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003915276
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Essays on consumer choice
Jindahra, Pavitra - 2005
Persistent link: https://www.econbiz.de/10003946269